Expert: Fall Fair 2025 is the start of great journeys

The first Autumn Fair - 2025 closed on the evening of November 3. According to the organizers, the fair attracted an average of 100,000 visitors/day, the highest among domestic trade promotion events.

Launch pad for Vietnamese products to reach far

According to the organizers' assessment, the first Autumn Fair - 2025 has achieved comprehensive results, far exceeding the set goals, affirming its position as a national trade - investment - cultural promotion event with a wide influence in society. At the same time, it actively contributes to the goal of developing the domestic market, improving the competitiveness of Vietnamese enterprises and promoting the Vietnamese national brand in the international arena.

The first Autumn Fair - 2025 has ended successfully.

Agreeing with the above assessment, economic expert - Dr. Nguyen Minh Phong said that this event is not only a trade promotion meeting but also a launching pad to spread Vietnamese brands to the international market. Mr. Phong believes that this is also the beginning of a bigger journey in the following years - the journey to build a self-reliant, self-reliant, integrated and sustainably developed Vietnamese economy.

In addition, this is also an important factor contributing to achieving the economic growth target of over 8% in 2025 and over 10% in the following years.

Notably, the successful organization of the 2025 Autumn Fair will lay the foundation for the formation of an annual four-season fair chain "Spring - Summer - Autumn - Winter", becoming a destination for trade promotion, stimulating consumption and developing Vietnam's important cultural industry, aiming to reach international level.

Experts cited: The fair has the largest scale ever in Vietnam, with a total area of 130,000 m², 3,000 standard booths, gathering 2,500 domestic and foreign enterprises and organizations. The fair attracts an average of 100,000 visitors/day, the highest among domestic trade promotion events. This proves the strong appeal of Vietnamese products and the trust of consumers in domestic goods. This will be the foundation for Vietnamese goods to conquer other major fairs both domestically and internationally.

Trading and buying and selling activities at the fair were also bustling, with an average revenue of 300 million VND/standard booth/10 days, and a total direct revenue of nearly 1,000 billion VND, of which the local booth area reached 50 billion VND. The total value of transactions, contracts and memorandums of understanding (MoU) reached nearly 5,000 billion VND, with the local area alone reaching nearly 500 billion VND.

These figures show that the fair is not only a place to promote products but also a "real trading floor", helping businesses find partners, expand supply chains and develop export markets.

Dr. Le Duy Binh, Director of Economica Vietnam, also said that the first Autumn Fair - 2025 deserves to be a forum for promoting trade and investment, a "real trading floor", where people are affirmed to be the center, the subject, the driving force and the resource of all production, business and consumption activities.

Mr. Binh likened: " The fair is a journey of experience across Vietnam, a vivid picture of the vitality of Vietnamese goods, for a large number of visitors, in which each booth is a cultural piece, a unique story about the localities and people of Vietnam ."

Many Vietnamese products and brands are highly appreciated by international friends, opening up new export opportunities and gradually "covering" Vietnamese brands on the global trade map.

Businesses are satisfied with the professionalism

Not only attracting many customers, the success of the first Autumn Fair - 2025 is also demonstrated in the professional organization, making all participating units satisfied.

Ms. Le Thi Hai, Director of Hai Viet Coffee Company Limited ( Dong Nai province), commented on this large-scale event: “I highly appreciate the professionalism and efforts to support businesses of the Ministry of Industry and Trade , the Trade Promotion Agency and other ministries and branches in organizing the first Autumn Fair - 2025”.

According to Ms. Hai, this has contributed to spreading the brands of businesses participating in the fair. “ Many people came to the booth to admire the quality of Vietnamese coffee, even asking for information on import connections ,” Ms. Hai shared.

Sharing the same view, Mr. Nguyen Duc Luong, General Director of Viet's Power Joint Stock Company, a company specializing in manufacturing industrial wooden doors, also expressed: “I highly appreciate the organization of the first Autumn Fair - 2025. Although the preparation time was short, the organizing committee worked very thoughtfully and professionally. The booths were arranged in a standard manner, with high-class designs, in accordance with the criteria of international fairs. The displayed products were rich, diverse in types and modern in design.”

Meanwhile, a representative of Savina Company (Da Nang) said that the 2025 Autumn Fair is the largest promotional event that the enterprise has ever participated in and through the fair will open up opportunities for real international cooperation: “We highly appreciate the organization of the Ministry of Industry and Trade and the Trade Promotion Agency. Thanks to the Fair, Savina met and exchanged directly with many international partners, including businesses from the Philippines and the UAE.”

Most business representatives expressed their hope that the Autumn Fair will be held regularly every year to contribute to promoting Vietnamese goods to domestic customers and international friends, continuing to contribute to the journey to achieve the economic growth target of over 10% in the following years.

Source: https://baolangson.vn/chuyen-gia-hoi-cho-mua-thu-2025-la-khoi-dau-cho-nhung-hanh-trinh-lon-5063835.html