Dong Thap: Promoting communication and promotion of the 2nd Sa Dec Flower and Ornamental Festival in 2025

In order to continue to promote the 2nd Sa Dec Flower - Ornamental Festival (Dong Thap) in 2025 to a large number of people at home and abroad, the Festival Organizing Committee (BTC) has just issued a Plan on "Communication and promotion of the 2nd Sa Dec Flower - Ornamental Festival in 2025".

Sa Dec people prepare ornamental flowers for the Festival

Accordingly, the Organizing Committee requires communication to be practical, effective, creative, and strongly apply digital technology and new platforms. Propaganda work will be carried out continuously before, during and after the Festival, with special attention to other central and local press channels, along with Internet and social networking platforms.

The propaganda content focuses on introducing the purpose, meaning, scale and highlights of the Festival.

The Festival's activities will be widely publicized and promoted, including: Honoring the flower growing profession, Online photo contest with hashtag #FestivalHoaKiengSaDec2, Flower color space, Display space of 1,000 flower and ornamental plant varieties, Live show "Hundred years of flower village colors", International flower display area, hot air balloon activities and "Southern colors" food street...

Tourists visit and take photos at Sa Dec Flower Village every Tet holiday.

To ensure direction and consistency, the Organizing Committee requests the Department of Culture, Sports and Tourism to preside over and coordinate in providing timely information to the press, connecting KOLs and administrators of influential social media channels to spread the event: The Department of Science and Technology is responsible for ensuring telecommunications infrastructure, setting up free wifi for visitors and deploying SMS messages to welcome guests; Dong Thap Newspaper, Radio and Television strengthens news articles, builds columns and promotes multi-platform communication (print, electronic, radio, television, Facebook, TikTok); People's Committees at all levels promote visual propaganda (banners, billboards) and through the grassroots broadcasting system.

Dong Thap Newspaper

Source: https://bvhttdl.gov.vn/dong-thap-day-manh-truyen-thong-quang-ba-festival-hoa-kieng-sa-dec-lan-thu-ii-nam-2025-20251202151923491.htm