Messi helps Jack "score" after personal scandal?

MV "From where I was born" by Jack. Source: J97.

MV "From where I was born" became popular thanks to superstar Messi?

On the evening of August 31, singer Jack attracted attention when he released the MV "From Where I Was Born" featuring football legend Lionel Messi.

Jack's new MV attracts attention with the presence of Lionel Messi.

This is the male singer's latest music product, after a personal scandal in 2021. Specifically, in early 2021, Jack was accused by his ex-girlfriend of being unfaithful, when he abandoned his responsibility to her and their child.

After the love scandal, Jack was widely criticized and boycotted. The young singer's music career almost froze, all of his products were not well received.

In 2022, Jack returned to the music scene with the MV "Delete my name". However, besides a few supportive audiences, the majority of audiences expressed outrage and called for a boycott of Jack's music products.

This time, Jack did not reveal the specific budget, but admitted that it cost a lot of money to invite the Argentine football superstar to appear in the MV "From Where I Was Born".

Messi's appearance is said to have also contributed to the MV "From Where I Was Born" creating a strong viral effect.

According to records, the MV "From Where I Was Born" has reached more than 2.1 million views after 19 hours of release (as of the afternoon of September 1). The MV is holding the No. 1 position in the trending music category of YouTube Vietnam.

Google Trends statistics also show that keywords related to Jack and the new MV are ranked 7th (more than 5,000 searches) in the top most searched keywords.

In addition, fanpages, football fan communities and especially Messi fan communities on social networks all mentioned Jack's MV.

Opportunity to work with football legend Messi

The MV "From Where I Was Born" is about a boy in a river village in the West (the image of Jack).

He loved football and admired Messi since he was a child. When he grew up, he had the opportunity to meet his idol in France. Jack also returned to his village and passed on his love of football to the children.

Messi met Jack in France in May. Photo: Character provided

In the MV, Jack and Messi hug, pat each other on the shoulder, say hello, and chat for a few sentences. In total, Messi appears for only about 4 seconds.

According to Jack, he received support from an acquaintance living in France, who acted as a bridge with the player.

To prepare for the meeting, the singer spent months learning basic Spanish and spent a large sum of money to bring the crew to Europe.

Before implementing the project, the singer's team must ask for permission from the player and commit to not putting commercial elements into the product.

The process of interacting with Messi gave Jack many lessons about behavior and modesty. The Argentine football legend also did not behave like a world superstar but was very pleasant.

Jack said: "I understand why he has millions of fans around the world."

In addition, Jack also received a gift of Messi's signature on the Argentina national team's jersey.

Source: https://www.baogiaothong.vn/messi-giup-jack-ghi-ban-sau-be-boi-doi-tu-192230901155638984.htm