Honoring intellectual beauty, beauty and connecting, promoting tourism

The final night of the Miss Ethnic Tourism Vietnam 2025 contest, which took place on the evening of November 15 at Moc Chau Island tourist area, Son La province, was a great success. The contest has completed its mission of honoring the beauty of intelligence, beauty and connecting and promoting tourism - heritage of Vietnamese ethnic groups.

Miss Vietnam Ethnic Tourism 2025 final night.

The success of the final night is the clearest proof of professionalism in the organization. From the very beginning, the Organizing Committee cleverly turned Moc Chau National Tourist Area, especially Moc Chau Island, into the center of media attention instead of choosing familiar big cities. Bringing this important event to a mountainous tourist area rich in identity has made a difference, directly promoting tourism activities in Son La province.

Ms. Dam Huong Thuy, Head of the Organizing Committee of the Miss Vietnam Ethnic Tourism 2025 contest, said: This is the first time the Miss Vietnam Ethnic Tourism Contest has been held, marking an impressive start for the long journey ahead. The contest takes place in the spirit that the Organizing Committee aims for, which is to honor intelligence, beauty and connect and promote Son La's cultural heritage and tourism to friends and domestic and international tourists.

The final night featured many famous artists.

The final night at Moc Chau Island was truly a visual and emotional feast. The stage was lavishly invested, harmoniously designed between modern elements and the beauty of traditional indigenous culture with the majestic natural setting of the green highlands. The high-quality lighting and sound system contributed to highlighting each performance, from the gorgeous evening gowns to the colorful national costume performance. The enthusiastic cheers of thousands of spectators created an explosion of emotions and were proof of the strong appeal of the competition, beyond the event space.

30 girls from all over the country are cultural ambassadors. They truly shine with their beauty, confidence, and intelligence shown in the behavioral round. The diversity of the contestants' ethnic origins has created a unique identity for the contest, turning the final night into a panoramic picture of the beauty of Vietnamese women.

Performing excellently in all competitions, contestant Tran Minh Phuong, from Hanoi, was named in the highest position, becoming Miss Ethnic Tourism Vietnam 2025. The new beauty queen shared: In the coming time, I wish and am ready to accompany the Organizing Committee and Son La province in charity programs, promoting culture and tourism, fulfilling the mission of being Miss Ethnic Tourism.

Candidates participating in the final night.

One of the unique marks that the contest left behind was the shaping of a beauty criterion associated with community responsibility and cultural promotion, becoming an event honoring cultural diversity. The highlight was the national costume competition, where designers and contestants told stories about their cultural roots through costumes inspired by ethnic brocades of the Thai, Mong, Kinh, Dao, Tay, Muong...

Sharing her feelings when witnessing the contest, Ms. Truong Thi Hoai, a tourist from Ha Tinh province, excitedly said: I have followed the contest's journey since the first days and booked tickets early to Moc Chau Island to watch the contest live. What I appreciate most is the authenticity and closeness that the Organizing Committee created. The images of the contestants next to the stilt houses, tea hills, catwalk on Bach Long glass bridge... help the girls shine with culture, beautifying the natural landscape of Moc Chau.

The moment contestant Tran Minh Phuong was crowned Miss.

Speaking at the final night of the contest, comrade Ha Trung Chien, member of the Provincial Party Standing Committee, Permanent Vice Chairman of the Provincial People's Committee, emphasized: For Son La, a land rich in cultural identity, the contest is an opportunity to introduce to domestic and foreign tourists the unique cultural values, majestic natural landscapes, friendly and hospitable people and rich tourism potential. This event, together with regularly organized cultural and tourism activities and events, will create a strong influence, connection, contributing to attracting investment and promoting the image of Son La tourism.

The success of the Miss Ethnic Tourism Vietnam 2025 Contest has left a big echo, an "impressive start" in the journey to become a prestigious beauty contest, searching for excellent cultural and tourism ambassadors, continuing to bring the beauty of 54 ethnic groups and potential destinations of Vietnam further in the future.

Source: https://baosonla.vn/du-lich/ton-vinh-ve-dep-tri-tue-nhan-sac-va-ket-noi-quang-ba-du-lich-p5Ht2diDg.html