Agribank - Typical retail bank

The 2024 Outstanding Vietnamese Bank Award organized by the International Data Group (IDG) honored the Vietnam Bank for Agriculture and Rural Development ( Agribank ) with the title of "Outstanding Retail Bank" as a recognition of Agribank's efforts in development, innovation and dedication to providing comprehensive, modern, diverse and convenient banking products and services, bringing the highest value to customers and society.

Agribank was honored as "Outstanding Retail Bank".

Developing a variety of products and services with the motto "Customer is the center" In retail banking activities, Agribank has marked a strong transformation by clearly defining the goal of developing a variety of products and services with the motto "Customer is the center". Promoting the strength of the network with 2,300 branches and transaction offices present in all regions and areas and only in 9/13 island districts; nearly 40,000 officers and employees, having agency relationships with nearly 1,000 banks in 100 countries and territories..., Agribank provides the market with more than 200 banking products and services, with many products and services in the fields of: Capital mobilization, credit, domestic payment, international payment...

Agribank identifies "Customer-centric" as the core motto in its product and service development strategy.

Agribank focuses on developing payment products and services to provide customers with multi-channel, multi-utility usage on digital technology platforms, integrating modern payment technology applications in inter-bank payments, bilateral payments, electronic clearing through centralized payment systems, card systems, and automatic banking systems. Along with developing diverse products, Agribank focuses on improving service quality, utilities, reducing costs for customers on the basis of strengthening cooperation with corporations, general companies, Fintech companies, payment intermediaries, e-commerce platforms to build a closed payment ecosystem to serve the payment needs of e-commerce transactions ensuring safety, speed, customer information security, developing ATM systems, CDM, EDC/POS, E-banking, Agribank Plus, Core Banking..., improving payment business processes towards simplifying procedures, documents, converting transaction documents towards digitalization and automation.

Agribank promotes the application of modern technology, digitizing products and services to facilitate customer use.

With the mission of "Bank of farmers", Agribank always proactively participates and is the key bank in implementing policies and programs under the direction of the Government and the State Bank on credit policies to serve the development of agriculture, farmers and rural areas. Agribank strengthens coordination with socio-political organizations: Farmers' Association, Women's Union... to form more than 60,000 loan groups with nearly 1.5 million members, to convey, disseminate and raise awareness of customers in rural agricultural areas, remote areas about banking financial products and services, about retail banking services, increase understanding and form the habit of electronic payment when making transactions to serve production and business activities... Agribank has a strategy to bring capital and banking products and services with preferential policies to support individual customers to overcome difficulties, develop production and business: consumer loans to limit black credit; overdraft loans; small-scale loans; loans for investment in production and business, loans for early repayment of loans at other banks, loans via credit cards, loans for production and business of OCOP products... Creating the most favorable conditions for customers to quickly access capital, Agribank constantly improves lending processes and procedures, researches, deploys and applies technological solutions in the lending process to speed up the processing time of documents, and minimizes procedures. In the coming time, Agribank will continue to develop attractive preferential credit programs, with diverse interest rates, subjects and loan purposes to support and accompany customers in overcoming difficulties, unblocking capital flows to help customers do business effectively, sustainably and create momentum for the economy. Applying modern technology, pioneering digital transformation In the context of increasingly dominant online transactions, to develop retail banking services on a technology platform, Agribank focuses on promoting and promoting the strengths of modern technology and developing multi-channel, multi-platform utility products and services to customers. The new Agribank Plus version that Agribank provides to customers is a digital banking application developed on a multi-channel technology platform to optimize the processing performance of the application on both mobile app and web channels. Many convenient features for customers to experience on Agribank Plus such as money transfer, bill payment, online savings deposits, loan repayment, insurance, securities... and many other utilities that customers do not need to go to the transaction counter. To serve diverse needs and increase utility experience for more than 12 million customers currently using Agribank Plus service in the best and most convenient way, Agribank has completed the integration of Agribank Plus system into the payment axis, making the deployment speed, scalability, safety and user experience, meeting international security standards, with high performance, helping the system increase the number of transactions as well as increase the number of customers registering to use the service.

Agribank Plus - Electronic Banking application brings a consistent and convenient experience to users.

Facing the trend of modern cashless payment domestically and internationally, Agribank brings customers high-class, modern service experiences, along with attractive promotional incentives, encouraging customers to use Cards when making transactions and payments such as: Success domestic debit Chip Card; International credit cards of Visa, Master Card, JCB brands; Loc Viet Card with superior features integrating two credit card and debit card applications on the same chip... With the smart card in hand, customers can transfer money to relatives to receive money by code at Agribank ATMs; Deposit money; Open a convenient and flexible online deposit account right at Autobank CDM; Pay for public services online, train, bus, public transport tickets; pay at gas stations; other public services, utilities... By touching the card on POS machines, customers can pay for shopping transactions, pay bills; make cross-border payment transactions; Flexible card management right on your phone with the Agribank Plus application... In particular, customers can completely proactively pay with their own financial resources with a debit card or spend first, pay later with each type of credit card with interest-free period from 45 to 55 days.

Experience Agribank Digital Banking service.

With the application of digital transformation technology, Agribank Digital Bank provides a full range of banking services, helping customers proactively access fully automatically 24/7, quickly, safely and securely. For customers who do not have an account, they only need to bring their ID card/Citizen ID card, perform simple operations to quickly open an account at Agribank's Digital Banking kiosk. Once they have an account at Agribank, with the implementation of fingerprint and facial biometrics, customers can perform financial transactions (withdrawal, deposit...) without using cards or identification documents. With the main functions of identification, biometric information registration, online account opening registration, e-Banking service registration, online loan registration, biometric financial transactions such as account deposit, payment, transfer, 24/7 money transfer, savings deposit..., Agribank Digital is a miniature banking model, suitable for many different areas, especially agricultural and rural areas that Agribank is serving. All transactions are automated with fast processing speed and high accuracy, customers can perform banking services as at the transaction counter.

Implementing the Agribank Development Strategy Project to 2025, with a vision to 2030, Agribank has set the goal of performing well its key tasks and roles in providing credit and banking services and utilities in the agricultural and rural sectors; diversifying products and services, focusing on developing modern products and services, and applying digital technology. This will be an important foundation for Agribank to aim for the goal of becoming the leading retail commercial bank in Vietnam, actively and effectively participating in promoting non-cash payments and implementing comprehensive financial policies.

Source: https://nhandan.vn/agribank-ngan-hang-ban-le-tieu-bieu-post827455.html