Bac Ninh launches 'Go to BacNinh' and prepares to organize a large-scale propaganda painting exhibition

(PLVN) - The Department of Culture, Sports and Tourism of Bac Ninh province has just officially introduced a new tourism promotion brand called "Go to BacNinh", marking an important step in the communication strategy and promotion of the cultural heritage values ​​of Kinh Bac land, on the occasion of the 20th anniversary of Vietnam Cultural Heritage Day (November 23).

“Go to BacNinh” is oriented to become an ecosystem promoting Bac Ninh tourism culture on cyberspace, operating synchronously on popular platforms such as Facebook, Instagram, TikTok, YouTube... The project aims to bring the image of Bac Ninh, the land of Quan Ho with rich identity, closer to domestic and international audiences.

Delegates performed the launching ceremony of the “Go to Bac Ninh” page.

According to the Department of Culture, Sports and Tourism of Bac Ninh province, the project focuses on conveying authentic and vivid information about heritage, relics, festivals, craft villages, cuisine and typical tourism products. The content is upgraded in a professional direction, strongly applying digital technology , focusing on high-quality videos and images, helping to tell the story of culture and history with a youthful and modern approach.

Bac Ninh currently has nearly 5,000 historical and cultural relics, of which 1,415 are ranked, along with 1,314 traditional festivals taking place annually. The province owns 7 intangible cultural heritages recognized by UNESCO and 2 relics located in the scenic complex recognized by UNESCO: Bo Da Pagoda and Vinh Nghiem Pagoda.

Besides conservation, many important relics such as But Thap Pagoda, Dam Pagoda, Xuong Giang Citadel, Hoang Hoa Tham Temple, etc. have been invested in and renovated on a large scale, creating a new look for cultural destinations.

But Thap Pagoda. (Photo: Trong Hieu)

The launch of “Go to BacNinh” is considered a step in line with modern tourism trends, when social networks have become the leading reference channel for tourists. This is also an opportunity for Bac Ninh to make a breakthrough in developing cultural tourism, combining traditional values ​​with new technology.

Within the framework of activities towards Vietnam Cultural Heritage Day, in December 2025, at the Cultural - Exhibition Center of Bac Ninh province, there will be an exhibition of large-scale propaganda paintings promoting civilized lifestyles organized by the Ministry of Culture, Sports and Tourism.

The exhibition introduces 120 large-size propaganda paintings, printed on canvas. hiflex tarpaulin , stretched on a 2m x 3m iron frame. The works were selected from the recent propaganda poster contests "Practicing a civilized lifestyle", with contents close to life such as: building a healthy living environment, protecting the environment, preserving beautiful customs, saying no to bad customs and offensive behaviors in cultural and festival activities.

The Organizing Committee said the exhibition aims to widely disseminate the Party and State's policies and guidelines on building a civilized lifestyle in a vivid and accessible visual format. Propaganda posters, with their advantage of fast, strong and direct transmission, are considered an effective tool in the context of urbanization and international integration.

Bac Ninh, a land rich in cultural traditions and festivals, was chosen as the venue to spread the message more strongly to the local community. The exhibition not only creates a space for enjoyment but also contributes to education, forming cultural behavior habits, and building the image of modern, civilized Vietnamese people.

Source: https://baophapluat.vn/bac-ninh-ra-mat-go-to-bacninh-va-chuan-bi-to-chuc-trien-lam-tranh-co-dong-quy-mo-lon.html