Must-see destinations at the 2025 Fall Fair

(Dan Tri) - The first Autumn Fair is not just a simple shopping destination but a multi-experience festival - a place where technology, culture, cuisine and art blend.

The event, chaired by the Ministry of Industry and Trade , in coordination with the Ministry of Culture, Sports and Tourism, Hanoi People's Committee, Vingroup Corporation, and other ministries, branches and localities, took place from October 26 to November 4 at the Vietnam Exhibition Center - VEC (Dong Anh, Hanoi).

Passing through the gate with brilliant autumn colors, visitors feel like they are lost in a multi-layered experience journey, where nearly 3,000 booths tell the story of the vitality of Vietnam's economy and culture. A series of shopping spots - eating spots - sightseeing spots - playing spots - check-in (photo) spots open up a colorful world.

From regional specialties to imported goods: Buy anything

The shopping space of the Autumn Fair 2025 is like a "golden market" in modern times, where shopping enthusiasts can find everything from industrial products - services, OCOP, fashion , cosmetics to household goods and consumer goods.

The exhibition halls are cleverly arranged, giving visitors the feeling of walking through the streets.

Passing through the main hall and hall 8, visitors feel like they are lost in the "autumn department store" - a place where handicrafts, textiles and fashion, Hanoi gifts, high-end OCOP products (honey, incense, tea...) and many industrial technology products (robots, machines...) converge.

Halls 6 and 7 are where specialties of 34 provinces and cities are displayed. Hai Phong has crab rice noodles, Cat Hai fish sauce, etc., Hue has cajuput essential oil, tapioca dumplings, sesame candy, etc., Dien Bien has dried buffalo meat, Chinese sausage, cham cheo, etc., Ca Mau has shrimp, three-sided crab, etc., Vinh Long has coconut products, handmade souvenirs, etc.

Hall 5 and Hall 4 have the appearance of a modern market, where a collection of consumer foods such as tea, milk, porridge, sausages, interior equipment, home decoration, and household appliances are introduced. Meanwhile, Hall 3 becomes the destination of nearly 200 brands of fashion, cosmetics, accessories, pharmaceutical cosmetics, etc.

The impressive highlight is the brightly lit exhibition booths introducing green technology, electric vehicles, new materials and innovative products, making visitors feel like they are touching the future of Vietnam's industry - modern, innovative and constantly evolving.

Culinary paradise

Coming to the first Autumn Fair, visitors will be able to satisfy their taste buds with a culinary space of up to nearly 4,500 seats. In particular, the "Autumn Beauty" area in the South yard is the culinary heart of the event.

More than just a food court, San Nam treats visitors to the magnificent Autumn Food Festival, with the main focus being Cheer Fest - a borderless barbecue and beer party, a culinary journey that requires no passport. Here, gourmets will enjoy more than 100 exquisite craft beer flavors paired with countless special grilled dishes from Germany, Belgium, Japan to Vietnamese flavors, creating a unique, multi-layered flavor experience.

This is the stage of the culinary elite, where chefs such as Chef Benoit Leloup, Chef Benoit Chaigneau, Chef Pham Tuan Hai, Chef Tran Thi Hien Minh, and Chef Don David gather, bringing the pinnacle of culinary art performances.

Along with the flavors of the world, the “One Round Vietnam” area is a train back in time, honoring the culinary quintessence of 34 provinces and cities. This is not only a place to enjoy delicious food but also a vibrant cultural space: Each artisan is like a storyteller, directly demonstrating the processing techniques, from rustic ingredients to finished dishes, encapsulating the soul of the homeland in each rich flavor.

Moreover, San Nam is also a non-stop entertainment festival with the record setting of the biggest Xoi Hoa Dau painting in Vietnam, DJ music, mesmerizing circus and magic performances, to unique minigames such as the Fast Beer Drinking Contest or the Costume Festival... promising to bring an experience that is not only filling but also pleasing to the eyes and ears, making visitors unable to leave.

“I learned about the fair online, but when I got there, I was so surprised. Everything was much bigger and more beautiful than I imagined, especially the food court - delicious and fun,” Ms. Diu, a tourist from Thai Nguyen, shared with a bright smile.

Vietnamese culture shines

If you want to slow down to feel the cultural breath, visitors can visit the "Autumn of Vietnam" and "Quintessence of Autumn in Hanoi" areas to experience a miniature cross-Vietnam journey in the heart of the capital.

Amidst the resounding traditional music, enjoying Hanoi specialties such as the scent of new green rice, lotus tea, admiring Bat Trang pottery or colorful figurines, and watching artisans directly perform traditional crafts such as wood carving right on the spot, visitors feel like they are lost in a vivid cultural picture.

Another check-in corner that is popular with many visitors is the area recreating "Cinematic memories" through the movies "Red Rain" and "Air Deathmatch", creating a romantic moment amidst the vibrant picture of the fair.

World of games and entertainment: Play until you forget your way home

The “Family Autumn” area is designed as a paradise of fun and entertainment for all ages: Mom can enthusiastically choose cosmetics, dad can experience new technology, and kids can freely participate in interactive games.

"Quintessence of Vietnamese culture and international trade meeting place" area with a series of exciting circus, music, fashion shows and sports performances.

Meanwhile, international exhibition areas open up opportunities for multi-connection, notably the Amazon booth, where Vietnamese businesses receive direct advice on cross-border e-commerce and exporting Vietnamese goods to the world.

“I hope fairs like this will be held regularly, once a season, so that businesses have more opportunities to find customers, reduce advertising costs and increase brand awareness,” said Mr. Pham Anh Tuan, representative of Hyundai Kefico Vietnam Company.

“1,001 beautiful angles ” to take photos freely

Not only a place for shopping or enjoying food, the 2025 Autumn Fair is also a "check-in paradise" for young people. From the welcoming gate with brilliant autumn colors to artistic corners such as the light bridge, Hanoi Old Quarter or 3D interactive art area, each area is designed with a different idea, creating many unique photo angles.

In particular, “Emotional Rendezvous” - the concert night “Impressions of Youth” (November 1) brings together famous stars such as Dan Truong, Cam Ly, Hoa Minzy, Den Vau… If you are looking for an “emotional journey” in the heart of the capital, where you can shop, enjoy, take pictures and enjoy music… then the 2025 Autumn Fair is a destination not to be missed on this occasion.

Source: https://dantri.com.vn/du-lich/nhung-diem-den-khong-the-bo-lo-tai-hoi-cho-mua-thu-2025-20251027213147420.htm