Masan Consumer is expected to complete listing on HOSE in December.

On the afternoon of December 4, Masan Consumer officially announced its listing roadmap on HOSE and shared its growth story.

At the Roadshow (introducing the company and shares before listing) on ​​the afternoon of December 4, Masan Consumer Corporation (Masan Consumer, stock code MCH) affirmed its commitment to raising transparency standards, standardizing governance and unlocking long-term value for shareholders. According to the announced plan, MCH shares will complete listing on HOSE in December. Currently, MCH shares are trading on UPCoM at a price of around VND220,000/share - one of the codes with the highest market price on the Vietnamese stock exchange.

Masan Consumer's Roadshow on the afternoon of December 4 attracted many investors.

PHOTO: MCH

According to the company's management, Masan Consumer's products are leading in about 80% of essential consumer goods (FMCG) industries: fish sauce, soy sauce, chili sauce, instant noodles, instant coffee, coffee-flavored energy drinks. The company's 5 brands, including Chinsu, Nam Ngu, Omachi, Kokomi, Wake-Up 247, all achieve revenue of over 100 million USD/year, contributing about 70% of net revenue growth. Notably, while other companies take an average of about 2 years to launch a new product, the company only takes 6-12 months. That has helped the company launch more than 1,200 new products since 2002, with a success rate of 20%. Research and development (R&D) activities are an important growth driver for the company, with innovative products contributing about 20% of revenue in the 2017-2024 period. In addition, Masan Consumer products have the advantage of reaching consumers through 500,000 traditional points of sale and 10,000 modern points of sale. The Retail Supreme model (direct distribution) launched in 2024 has directly connected with each store from urban to rural areas...

These advantages help Masan Consumer's revenue achieve a compound annual growth rate of 13% and operating profit margin of over 23% throughout the 2017 - 2024 period; after-tax profit grows at a compound annual growth rate of about 20% during the 2022 - 2024 period. With the above growth, the company always maintains a high cash dividend policy, maximizing shareholder benefits. In total, during the 2018 - 2024 period, the company paid cash dividends of about 1.5 billion USD.

Mr. Nguyen Dang Quang - Chairman of Masan Group shared more about activities with investors at the Roadshow

PHOTO: MCH

Masan Consumer also shares its pride in its experienced leadership team, its ability to operate according to international standards, and its philosophy of "putting love into every product". In addition, the next generation of employees and digital transformation teams from leading corporations help MCH accelerate digitalization and understand consumers more deeply.

Currently, Masan Consumer products have been exported to more than 26 countries. International revenue grows by an average of 16% per year (2022 - 2024), foreign operating profit margin is 30% (2024). The company's leaders emphasized that Masan Consumer entered the listing journey with the full foundation of a sustainable growth enterprise: Strong brand, clear strategy, extensive distribution, modern operating model, solid finance and talented leadership and human resources team. These six pillars will continue to be the driving force to help MCH create sustainable added value for consumers and shareholders in the next decade.

Source: https://thanhnien.vn/masan-consumer-du-kien-hoan-tat-niem-yet-tren-hose-trong-thang-12-185251204173851863.htm