Many exciting activities at the Southern Fruit Festival 2025

On May 22, the Department of Culture and Sports , the Department of Industry and Trade, the Ho Chi Minh City Union of Friendship Organizations, in coordination with Suoi Tien Cultural Tourism Joint Stock Company, held a ceremony to announce information about the 21st Southern Fruit Festival - Suoi Tien Farm Festival 2025, taking place from June 1 to August 31, 2025.

With the theme “Farming to preserve the roots - The nation to preserve the soul - Integration with the times”, the highlight of this year’s festival is a series of activities introducing typical agricultural products of the South, combining traditional cultural values of the nation with the trend of innovation and integration in the fields of trade, tourism and technology. The event gathered more than 20 booths displaying and introducing fresh agricultural products, processed specialties and typical OCOP products of Ho Chi Minh City. Visitors have the opportunity to visit and shop at the fruit market with hundreds of fresh tropical fruits at surprisingly preferential prices such as: Sa Pa peach, Hanoi plum, Dak Lak avocado, Hoa Loc mango, Lai Thieu mangosteen, Long An watermelon, Tra Vinh longan, etc.

Customers shop at the Fruit Festival. (Photo: Khanh Ly/Vietnam+)

Within the framework of this year's Southern Fruit Festival at Suoi Tien Tourist Area, the Department of Industry and Trade will for the first time host the Ho Chi Minh City Agricultural Products Promotion Day 2025 in the form of combining social networking platforms to organize livestream sessions to sell agricultural products, with the participation of famous media personalities,...

In addition, there is a series of activities to diversify cultural and artistic experiences: Fruit art contest, Friendship Melody, parade show "Vietnamese agricultural products reaching international integration", ASEAN Harmony Festival 2025,... A series of activities to diversify entertainment and culinary experiences: Folk game area and farming culture experience in the "Soul of the Countryside" area, Water Festival, Merchandise opening event - limited edition specialties of Suoi Tien, Food street of delicious dishes from the three regions of North-Central-South and dishes made from fruits and vegetables...

According to a representative of Suoi Tien Cultural Tourism Area, along with activities throughout the summer, the Southern Fruit Festival at Suoi Tien attracted about 800,000 to 1,000,000 visitors before the COVID-19 pandemic. In 2025, the unit expects the number of visitors to reach 80% compared to before the pandemic, because Suoi Tien has deployed a series of programs and activities to serve tourists. In addition, Metro Line No. 1 - a new symbol of the city put into operation will create great convenience for tourists to Suoi Tien./.

(Vietnam+)

Source: https://www.vietnamplus.vn/nhieu-hoat-dong-hap-dan-tai-le-hoi-trai-cay-nam-bo-2025-post1040081.vnp