General Director Nguyen Duy Chinh – A representative figure of the third generation of leaders at Tan A Dai Thanh Group.
The younger generation of entrepreneurs
Having received his formal training in the UK, General Director Nguyen Duy Chinh brings to Tan A Dai Thanh a strategic and modern leadership mindset, placing people at the center and aiming for sustainable development.
This mindset is reflected in his leadership of the Group, and was recently further recognized when he was honored as one of the Top 10 Red Star – Outstanding Young Vietnamese Entrepreneurs 2025 on November 26th, a significant milestone affirming his outstanding contributions and achievements.
With the philosophy of "Empowerment, Sharing, and Shared Growth," he believes that leadership is not about being the head, but about setting the pace to help the organization operate harmoniously and thrive through the collective strength of the team.
Maintaining Roots – The Transformation Journey of the Younger Generation of Leaders
Born into a family of business founders, CEO Nguyen Duy Chinh quickly realized that "being given an opportunity doesn't mean you're ready to lead." He never viewed the role of successor as a privilege, but rather a great responsibility: to uphold the core values of the founding generation and lead the business into a new era of development.
" I am luckier than many others, but along with that luck comes the responsibility to preserve, develop, and continue the path of the previous generation," Mr. Chinh said.
Upon assuming the position of CEO, he initiated a comprehensive restructuring program for the Group, demonstrating an open mindset and a rare spirit of proactive engagement. He proactively invited leading global consulting firms such as KPMG (on governance models) and BCG – Boston Consulting Group (on future development strategies) to collaborate in the process of redesigning the Group's operational system.
That multi-million dollar investment is not just a financial calculation, but a commitment from a new generation of leaders: ready to learn, ready to change, and ready to lay the foundation for long-term growth.
From there, the modern Holding model was formed, where member companies are strongly empowered and proactive in their operations and budgets, while the Group retains the role of strategic planning, investment, and risk control.
Empowerment – When leaders create the 'playing field'
" No one can do everything alone ," Mr. Nguyen Duy Chinh once said.
That quote became a guiding principle for his leadership style, where power doesn't come from position, but from the ability to inspire and build trust.
General Director Nguyen Duy Chinh brings a new management philosophy: sustainable and humane.
and future direction
He calls Tan A Dai Thanh "a common playing field," where everyone has the opportunity to showcase their abilities and be evaluated based on their true value. For him, the role of a leader is not to control everything, but to create an environment where others can maximize their potential.
In his work, he is always decisive but also a good listener, choosing to persuade with logic and lead with action. He once said in a meeting: "I sit here as the CEO of the corporation, not as a child in a family where the mother is the Chairwoman."
On another occasion, he frankly shared: "If one day someone comes along who can do a better job than me, I'm willing to relinquish this position so the Group can continue to grow."
Sharing – Doing business responsibly
CEO Nguyen Duy Chinh has implemented a profit-sharing policy for the management team, even though the Group has not yet gone public. This is a bold move, demonstrating a 'sharing economy' mindset rarely seen in Vietnamese businesses.
The moment General Director Nguyen Duy Chinh was honored as one of the Top 10 Red Star – Outstanding Young Vietnamese Entrepreneurs of 2025.
He once asked a very direct question: 'Why are products in developed countries so affordable? Because they know how to share the work process, working together to create better, more competitive products.' From there, he aimed to create a 'common playing field' for Vietnamese businesses, where each party does its part well, together creating a strong value chain so that Vietnamese products can compete internationally.
That mindset is not only economic in nature, but also reflects the spirit of community, cooperation, and service—values he has always upheld.
"For me, management is not about running things, but about preserving the roots and nurturing growth." - General Director Nguyen Duy Chinh
'Preserving roots' means preserving the culture, the people, and the entrepreneurial spirit of previous generations. 'Nurturing development' means being open to knowledge and daring to innovate to adapt to the times.
Source: https://tanadaithanh.vn/tu-duy-quan-tri-moi-cua-tong-giam-doc-nguyen-duy-chinh-the-he-thu-3-cua-dai-gia-dinh-doanh-nhan-tan-a-dai-thanh/
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