The heroic echoes of Dien Bien Phu victory and the crystallization of majestic nature

Baoquocte.vn. The National Tourism Year - Dien Bien is built upon the heroic spirit of the Dien Bien Phu Victory and the magnificent natural beauty of the border region.

Âm hưởng hào hùng của chiến thắng Điện Biên phủ và kết tinh của thiên nhiên hùng vĩ

The Dien Bien National Tourism Year and the Ban Flower Festival impressed with the art performance "Returning to the Land of Ban Flowers". (Source: Tuoi Tre)

On the evening of March 16th, at 7/5 Square (Dien Bien Phu city), the Ministry of Culture, Sports and Tourism, in coordination with the Provincial Party Committee, the Provincial People's Council, and the Provincial People's Committee of Dien Bien, organized the opening ceremony of the National Tourism Year - Dien Bien and the Hoa Ban Festival 2024.

Deputy Prime Minister Tran Hong Ha; Minister of Culture, Sports and Tourism Nguyen Van Hung; delegates from various countries, along with leaders of central ministries, departments and agencies, leaders of many provinces and cities nationwide, and a large number of people of various ethnic groups in the province attended the program.

In his opening remarks, Dien Bien Provincial Party Secretary Tran Quoc Cuong emphasized that 70 years ago, under the brilliant leadership of the Party and President Ho Chi Minh, along with the wisdom and courage of General Vo Nguyen Giap, and the support and assistance of international friends, our army and people achieved the Dien Bien Phu victory, "renowned throughout the world and shaking the earth."

Inheriting the heroic revolutionary traditions of our army and people, over the past 70 years, with the leadership and attention of the Party and State, the support and assistance of central ministries and agencies, and the cooperation and support of localities, businesses, investors, organizations, and individuals... the Party Committee, government, and people of all ethnic groups in Dien Bien province have achieved many important accomplishments in socio-economic development and ensuring national defense and security, thereby building Dien Bien into a friendly and attractive destination, leaving a positive impression on friends and tourists.

Through cultural, sports, and tourism activities and events organized in 2024, Dien Bien province hopes to welcome more people, friends, and domestic and international tourists to Dien Bien for sightseeing, experiences, investment cooperation, and economic development... building a more developed Dien Bien; and at the same time promoting and introducing the image of Dien Bien's land and people on the tourism map of Vietnam and internationally.

Deputy Prime Minister Tran Hong Ha affirmed that the theme of the National Tourism Year 2024 is built on the heroic spirit of the Dien Bien Phu Victory, combined with the majestic natural beauty of the border region and the image of the bauhinia flower, representing the distinctive beauty of Dien Bien land and its aspiration for peace.

The glory of Dien Bien Phu, along with thousands of other historical sites across the country, not only has immense significance in educating the people, especially the younger generation, about the revolutionary traditions and indomitable will of their forefathers, but also affirms the great importance of the liberation movements of oppressed nations worldwide.

Representatives from various embassies attended the event. (Photo: Tong Thoan)

Visiting Dien Bien today, tourists can also experience the majestic beauty of the pristine, towering mountains, mountain passes, sea of clouds, stilt houses, terraced rice fields, and traditional festivals.

The bauhinia flower has become ingrained in the subconscious, cultural life, and spirit of many ethnic groups in the Northwest region, as a symbol of undying love, expressing the age-old aspirations of these communities for eternal happiness.

The Deputy Prime Minister urged localities to actively participate in the National Tourism Year 2024, while also promoting Dien Bien's innovative spirit in selecting tourism themes that honor the cultural, human, and natural values of each region, creating a diverse and colorful tourism ecosystem in Vietnam.

Furthermore, Dien Bien needs comprehensive solutions in planning and attracting investment to create distinctive and high-class tourism products linked to the community tourism ecosystem. This will exploit the attractive value of the colorful cultural life of the people, awakening the beauty of the Northwest mountains and forests, as well as the pristine, rustic, and simple cultural features in the daily lives of the people, and truly propelling Dien Bien tourism to new heights.

Delegates attending the event pose for a commemorative photo. (Photo: Tong Thoan)

In particular, the province needs to focus on building a civilized, friendly, and sustainable tourism environment, promoting green transformation, developing ecosystem-based tourism, discovery and experiential tourism, and strongly promoting cultural values to boost the tourism economy, using the tourism economy as a foundation for preserving and promoting cultural values.

Deputy Prime Minister Tran Hong Ha affirmed that with the special attention of the Party and State, the dynamism, creativity, and high determination of Party committees, government agencies, the business community, and the people, Dien Bien tourism will become a leading destination of history, nature, and unique identity in Vietnam and the region.

Following the opening ceremony, the "Returning to the Land of the Bauhinia Flowers" art program, consisting of three parts : Dien Bien - a land of legends ; Dien Bien - tourism following the wings of flight ; and Dien Bien - seasons of flowers connecting all corners of the world, took place, providing memorable experiences for visitors.

Within the framework of the Ban Flower Festival from March 16-18, many rich and unique activities will also take place, such as: the "Legend of UVA" live performance; a highland cultural space; sports activities; exhibition and introduction of OCOP products, typical agricultural products, and traditional craft products; the Thai Xoe dance and Mong flute art festival, and a performance of traditional costumes of ethnic groups; the national scientific conference "Dien Bien: Leveraging potential and advantages for sustainable tourism development"; and the "Sparkling Ban Flower Land" photo contest.

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