
Close to the market
At the final round of the Quang Nam Startup Talent Search Competition 2024, Ms. Ho Thi Thuy Ngan (village 1, Tra Mai commune, Nam Tra My) participated with the Project to enhance the value of agricultural products and medicinal herbs (red rice and ginseng) from the ginseng brown rice bar product.
Ms. Ngan has been doing business in the field of medicinal herbs in the highlands for many years with products from Ngoc Linh ginseng such as wine, tea, ginseng soaked in honey and herbal teas. Recently, to increase the commercial value of medicinal products, Ms. Ngan has researched and deeply processed the product of Codonopsis pilosula brown rice bar, a food for dieters. Although newly launched, this product has been well received by the market.
[ VIDEO ] - The owner of the startup project participating in the contest shared:
“When welcoming guests, the Xe Dang people have a culture of offering home-made agricultural products, in the past it was roasted brown rice, and drinking with forest leaf water. I made this ginseng brown rice bar also from that culture. At the same time, combining ginseng medicinal herbs to enhance the flavor, nutrients and affirm the unique characteristics of Nam Tra My” - Ms. Ngan said.
Making an impression at the competition, Mr. Ha Nhat Anh (Tan Thanh ward, Tam Ky) surprised the judges and contestants when he started a business with the LACO application - a software installed on smartphones with features such as food delivery, technology motorbike taxi, driver assistance and destination connection. This is a project with a breakthrough in technological features, the application has been deployed since 2023, widely used by people in Tam Ky and some neighboring localities because of its convenience.
“LACO came to the startup competition to listen to contributions from the judges as well as other contestants. LACO will complete the project before entering larger markets in Da Nang, Ho Chi Minh City or Hanoi in the near future,” Mr. Anh shared.
Approaching national projects
The Quang Nam 2024 Startup Talent Search Competition is organized based on Decision 802 of the Provincial People's Committee on the establishment of a Council to evaluate, recognize and encourage creative startup ideas and projects in Quang Nam province in 2024.

Mr. Pham Ngoc Sinh - Deputy Director of the Department of Science and Technology, Head of the Provincial Steering Committee for Supporting Innovative Startups, was the Chairman of the Council. After 2 preliminary rounds and selection of applications at the local level and departments and organizations with more than 300 applications, the final round of the competition took place at Quang Nam College from April 25 to 27.
There are a total of 65 participating projects, divided into 6 groups of fields: food; agriculture (including medicinal herbs, materials, plants, fertilizers, etc.); soap, cosmetic, pharmaceutical production; tourism, services, handicrafts; energy, construction, equipment, automation; information and communication technology.
Projects applying information technology to production and business account for more than 70%, including LACO project, CEPC AI, ATM garbage collection, SCMP - smart water pump control and monitoring device...
[VIDEO] - Mr. Pham Ngoc Sinh - Deputy Director of the Department of Science and Technology, Head of the Provincial Steering Committee for Supporting Innovative Startups, as Chairman of the Council for evaluating, recognizing and encouraging innovative startup ideas and projects in Quang Nam province 2024:
Mr. Pham Ngoc Sinh said that through 5 times of organizing the startup competition, this year, the highlight is that the projects have shown signs of approaching national and international startup projects; in particular, the application of technology in production, processing and business.
If in the past, start-up projects were simply processing agricultural products, then packaging and selling them to the market, now creativity is more highly valued. Projects know how to solve market and customer requirements by creating suitable and different products through the application of technology and deep processing of products.

“In addition, the number of projects focusing on technology and AI applied to life this year has increased in number. Among them, projects with high feasibility include applying biotechnology, using indigenous microorganisms in the process of treating environmental pollution, treating waste into organic fertilizers, or projects on proactively providing electricity and clean water using technology in agricultural production and projects on designing, manufacturing and trading smart water pump control devices...
Of course, the projects are only in the initial stages, concretizing the ideas, but if invested in a thorough and systematic manner from the research, production and application stages, we are sure that you will reap many positive results" - Mr. Sinh affirmed.
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