Vietnamese lychee first appeared on the shelves of the largest supermarket in the US

The Vietnam Trade Office in San Francisco has just announced that Vietnamese lychees have appeared on the shelves of Costco, the largest retail supermarket in the United States.

Vietnamese lychees have made their debut on the shelves of Costco, the largest supermarket chain in the United States.
Photo: Vietnam Trade Office in San Francisco

Accordingly, Dragonberry Produce, one of the leading agricultural product importers in the US, continues to implement its plan to distribute lychees from Bac Ninh , Vietnam, in the US market through the Safeway supermarket chain.

In addition, this importer has for the first time brought Vietnamese lychees to the shelves of Costco, the largest retailer in the United States, with 635 stores in the US and Canada.

This is the third consecutive year that Dragonberry has brought this specialty fruit to the US, marking a solid step in the product's growth on the international market.

The brand name for Vietnamese lychees, Golden Lychees, cultivated according to GlobalG.AP standards, is not only distinguished by its vibrant red-pink color, sweet and refreshing taste, and characteristic crispness, but also guarantees compliance with stringent US phytosanitary standards. After being irradiated in Vietnam, the lychees are transported by sea to the US, preserving their freshness and quality.

Introducing Vietnamese lychees into major retail chains like Safeway and Costco is not only a commercial success but also a testament to Vietnam's potential for exporting high-quality agricultural products. American consumers are increasingly appreciating the distinctive flavor of Vietnamese lychees.

The collaboration between Dragonberry and lychee-growing localities in Vietnam goes beyond mere buying and selling; it also involves building a connected chain from cultivation techniques, processing, and preservation to market communication.

Dragonberry is currently working directly with Vietnamese cooperatives and businesses to standardize production processes, while also expanding to other fruits such as longan, dragon fruit, and passion fruit, as a basis for boosting fruit exports and sustainable development.

The fabric section at Costco, the largest supermarket chain in the United States.
Photo: Vietnam Trade Office in San Francisco

The sale of lychees in major supermarket chains like Safeway and Costco not only enhances export value but also helps position Vietnamese agricultural products on the global food map, reflecting the effective collaboration between producers and distributors.

The Vietnam Trade Office in San Francisco stated that it will continue to support businesses in expanding their product lines and markets, bringing more Vietnamese agricultural products into the US market in the future.

Source: https://hanoimoi.vn/qua-vai-viet-nam-lan-dau-len-ke-sieu-thi-lon-nhat-nuoc-my-709871.html