AEON expands connections and supports promoting consumption of Vietnamese goods

On the morning of December 4, 2025, at AEON Binh Tan Commercial Center (Ho Chi Minh City), the opening ceremony of "Trade Connection and Product Introduction Week" and "Trade Connection Week Program" took place. AEON continues to coordinate with the Ho Chi Minh City Investment and Trade Promotion Center (ITPC) to organize an exhibition week lasting from December 4 to 7.

After many years of being held at AEON Tan Phu Celadon, 2025 marks the first time the event has been moved to AEON Binh Tan. This change of location is to increase the opportunity for suppliers to reach customers through new customer files in the Binh Tan area, while contributing to improving the shopping experience for customers at AEON business locations by diversifying activities.

With the goal of expanding customer access opportunities and creating conditions for suppliers to introduce products directly to customers at AEON, this year's program will have the participation of 40 suppliers, within 4 days (from December 4 to 7, 2025) at AEON Binh Tan Trade Center ( Ho Chi Minh City).

At the opening ceremony, Mr. Tran Phu Lu - Director of the Ho Chi Minh City Investment and Trade Promotion Center (ITPC) shared: The series of programs of Trade Connection Week and Vietnamese product introduction space at AEON have been implemented for many years, marking the strong and effective cooperation between the two sides.

Mr. Takeuchi Takashi, Deputy General Director of AEON Vietnam Representative Office Division spoke at the event.

Mr. Takeuchi Takashi - Deputy General Director of AEON Vietnam Office Division said: “Since opening the first department store and supermarket in Ho Chi Minh City in 2014, we have always promoted our development strategy, contributing to improving the quality of life of local people, aiming to expand our business scale in Vietnam to three times the current size by 2030”.

In parallel with the activities during the week, the program connecting businesses to bring goods to the AEON Department Store and Supermarket chain will take place on December 5, 2025.

Within the framework of the goal of "supporting the promotion of Vietnamese goods consumption and accompanying suppliers", AEON Vietnam will continue to organize the program "Accompanying local suppliers" on December 15, 2025 and January 8, 2026, respectively, taking place in two major cities, Ho Chi Minh City and Hanoi .

Source: https://hanoimoi.vn/aeon-mo-rong-ket-noi-va-ho-tro-thuc-day-tieu-thu-hang-viet-725682.html