Dak Lak opens the Fair and Exhibition of Coffee and OCOP products

According to the Dak Lak Provincial People's Committee, the specialized exhibition fair for coffee and OCOP products is one of the main activities of the 9th Buon Ma Thuot Coffee Festival in 2025.

Taking place from March 9 to 13, the exhibition attracted the participation of 435 booths from 180 domestic and international units and enterprises.

Comrade Truong Cong Thai, Vice Chairman of Dak Lak Provincial People's Committee delivered the opening speech at the coffee fair.

Dak Lak province is known as the “Coffee Capital” of Vietnam, with the largest coffee growing area in the country. In 2023, Dak Lak province was recognized by the Vietnam Record Organization as having 212,106 hectares of coffee, with an average annual output of more than 535,000 tons.

This fair aims to promote and honor the Vietnamese coffee brand in general and Dak Lak coffee in particular; at the same time, it aims to promote investment, connect trade, and contribute to building Buon Ma Thuot city as the "Coffee City of the World".

Perform the ribbon cutting ceremony to open the Coffee Specialty Fair.

Booth of Coffee 15 Company Limited (Military Region 5) at the Coffee Industry Fair.

Viettel Dak Lak booth at the Fair.

Visitors to the fair.

Speaking at the opening of the fair, Mr. Truong Cong Thai, Vice Chairman of Dak Lak Provincial People's Committee emphasized: The specialized fair for coffee and OCOP products is an opportunity for businesses and investors to introduce typical coffee and OCOP products; at the same time, creating conditions for businesses and investors to meet, exchange experiences, expand cooperation and develop links.

Through exchange and connection activities, the fair will contribute to promoting the image of Buon Ma Thuot with famous coffee brands; affirming an attractive destination, introducing tourism potential, promoting investment in the field of coffee and agricultural products.

In addition, the fair also has an important meaning towards the sustainable development of the Vietnamese coffee industry. Dak Lak province hopes that deeply processed and diversified coffee products combined with modern technology will increase export value and bring Buon Ma Thuot coffee closer to consumers around the world.

At the same time, the activities taking place at the fair are also an opportunity for businesses and farmers to update new trends, apply science and technology in production, towards sustainable development, linking natural resource conservation with economic development.

Source: https://www.qdnd.vn/kinh-te/tin-tuc/dak-lak-khai-mac-hoi-cho-trien-lam-chuyen-nganh-ca-phe-va-san-pham-ocop-818869