Launch of LPBank Priority brand and LPBank Visa Signature card

Loc Phat Bank (LPBank) has just officially launched the LPBank Priority brand and the high-end international credit card line LPBank Visa Signature.

Mr. Dang Cong Hoan, Deputy General Director and Director of Retail Banking at LPBank, spoke at the event.

Speaking at the launch event of the LPBank Priority brand and the introduction of the LPBank Visa Signature premium card, Mr. Dang Cong Hoan, Deputy General Director and Director of Retail Banking at LPBank, said: “We believe that with strong investment in technology, people, and service quality, along with a customer experience-focused approach, LPBank Priority will not only be a premium service brand, but also a reliable companion, a comprehensive financial ecosystem helping customers go further on their journey to success.”

The launch of the LPBank Priority brand along with the LPBank Visa Signature premium credit card clearly demonstrates LPBank's sustainable development strategy in diversifying products and improving service quality for high-end individual customers.

This is also a strategic move to anticipate the growing demand for personalized financial services, thereby affirming LPBank's increasingly strong position in the retail banking market in Vietnam.

Ms. Dang Tuyet Dung - Director of Visa Vietnam and Laos congratulates LPBank on the successful launch of its premium international credit card, LPBank Visa Signature.

In the context of the banking industry shifting from a product-centric approach to a customer-centric one, LPBank has identified segment-based development as a core strategy to drive sustainable growth.

With the goal of meeting the needs, preferences, and expectations of each customer group, LPBank focuses on in-depth research, from financial behavior to lifestyle, to build specialized and optimized products and services for each segment. From mass market customers, young customers, retirees to priority customers, each segment is designed with a unique experience journey to meet their increasingly sophisticated financial needs.

Developed from a deep understanding of the needs and lifestyles of high-end individual customers, LPBank Priority opens up a comprehensive, specialized and classy priority banking service experience. This is an important foundation to help LPBank realize its goal of becoming a leading retail bank in rural and urban areas on a digital platform, and at the same time be in the Top 5 Priority Banking Services in large cities.

LPBank Priority defines a lifestyle with exclusive privileges befitting high-end individual customers.

Beyond just a superior service experience, LPBank Priority offers added value in every financial solution. Customers benefit from a range of exceptional preferential policies – uniquely designed and personalized to meet their individual needs, from preferential interest rates and transaction fees to exclusive lifestyle privileges.

This is the outstanding advantage of LPBank Priority in upgrading specialized financial services to help customers feel secure when always having financial resources to develop their careers, build a home and enjoy a comfortable retirement for themselves and their loved ones.

Within the framework of the event, LPBank also introduced the high-end international credit card line LPBank Visa Signature with sophisticated design, integrated modern technology, security, creating convenience and optimization for customers in financial management and transactions.

The LPBank Visa Signature international credit card is a premium card, specifically designed for LPBank Priority customers.

Accordingly, upon becoming a member of LPBank Priority, customers will receive the LPBank Visa Signature international credit card.

With the message "Asserting class, ultimate privileges," the LPBank Visa Signature card offers customers unlimited priority benefits such as: a foreign currency conversion fee of only 1% of the transaction value; 8 free airport lounge visits per year for the cardholder and their family; an additional airport lounge visit (with no limit on the number of visits) for every 50 million VND spent;...

In addition to the aforementioned privileges, LPBank Visa Signature cardholders also receive a waiver of the issuance fee and an annual fee. This program is valid from now until October 18, 2025.

Source: https://nhandan.vn/ra-mat-thuong-hieu-lpbank-priority-va-the-lpbank-visa-signature-post873975.html