Marketing and Family e-magazine launches new identity, changes column structure

The new logo for the online magazine Marketing and Family.

With the permission of the Ministry of Information and Communications and to better serve its readers, from today, November 2nd, the online magazine Marketing and Family officially launches its new brand identity and restructures some sections.

The online magazine Marketing and Family, with the domain name https://tiepthigiadinh.vn/ (headquartered at 8 Phan Van Truong Street, Dich Vong Hau Ward, Cau Giay District, Hanoi ), is the official publication of the Vietnam Advertising Association. The magazine was licensed to operate as an online magazine by the Ministry of Information and Communications under license number 319/GP-BTTTT dated October 30, 2024.

Over its 26 years of existence and development, Marketing & Family magazine has become a trusted companion for tens of millions of Vietnamese families. The Marketing & Family logo, registered for copyright protection since April 20, 2001, has become familiar to millions of readers both domestically and internationally.

According to new regulations of the Ministry of Information and Communications, from October 30, the electronic magazine Marketing and Family will officially use a new identity logo.

This milestone is not simply a change in brand identity, but also marks a shift in direction and internal strength aimed at better fulfilling assigned tasks and providing more valuable services to the community in accordance with the principles for which it is licensed.

With the mission assigned by its governing body and licensed by the Ministry of Information and Communications, the online magazine Marketing and Family identifies comprehensive information about the activities of the Vietnam Advertising Association as its core and overarching responsibility.

When the magazine performs this political task well, it will also contribute to promoting the development of the advertising industry in particular and the socio-economic development of the country in general.

In addition, the magazine has the following tasks: "Regularly update information in accordance with the law to provide in-depth, specialized information on the field of marketing and advertising; participate in advising and critiquing policies on the field of marketing and advertising; provide consumer advice to serve the public and contribute to the socio-economic development of the country."

In the operation of the economy, along with production activities is the journey of marketing and promoting products and services. These are activities that play a particularly important role in the distribution chain of products and services.

Without marketing and advertising, products and services will not reach consumers, hindering circulation. Marketing and Family Magazine will be a responsible bridge in this crucial journey for your organization, individuals, and businesses.

Journalist Hoang Vinh was appointed Editor-in-Chief of Marketing and Family Magazine from August 30, 2022.

With the assigned tasks of information, policy criticism and activities in the field of marketing and advertising, the electronic magazine Marketing and Family is aware of its role towards the community.

The magazine has been, and will continue to be, committed to researching and applying new technologies in a timely manner, recruiting and training a competent workforce to serve the community and fulfill its assigned responsibilities.

Also in the production - distribution - consumption chain, consumer consulting also plays a particularly important role. With the explosion of digital information, especially information on social networks, consumers benefit but also face many risks.

With its mission of "Providing consumer advice to serve the people and contribute to the socio-economic development of the country," Marketing and Family Magazine always provides and will continue to provide accurate information, acting as a bridge connecting leading experts in various fields to deliver practical and meaningful advice aimed at creating a smart consumer community.

At the end of July 2024, the Party Branch of Marketing and Family Magazine was officially established.

Marketing and Family e-magazine respectfully thanks the facilitation of departments, ministries, branches, governing agencies and especially the trust of generations of readers.

The magazine is committed to always being a reliable source of information for its readers and hopes to continue receiving the support, sharing, and trust of its readers in its future endeavors.

TB (according to Marketing and Family)

Source: https://baohaiduong.vn/tap-chi-dien-tu-tiep-thi-va-gia-dinh-ra-mat-bo-nhan-dien-moi-thay-doi-co-cau-chuyen-muc-397068.html