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Techcombank and its journey of nearly a decade with the Ho Chi Minh City International Marathon

Báo Tuổi TrẻBáo Tuổi Trẻ22/11/2024

Having partnered with the Techcombank Ho Chi Minh City International Marathon since its early seasons, Techcombank has continuously spread the spirit of "Running for a Superior Vietnam".

The Techcombank Ho Chi Minh City International Marathon contributes to building the image of a tourist city associated with healthcare , health, and community - Photo: Techcombank

Through this initiative, Techcombank aims to encourage unwavering determination and perseverance, striving towards the goal of creating a healthy lifestyle within the community. Techcombank is a pioneer in leading the "Better Every Day" lifestyle trend. With the vision of "Transforming the financial industry, elevating the value of life," Techcombank is gradually asserting its position as the largest private bank in Vietnam and a regional leader, always aiming for excellence in products and services and demonstrating social responsibility through valuable contributions. This is clearly demonstrated through its partnership with endurance sports activities, aiming to build a foundation for community health and conveying a strong message about unwavering determination, perseverance, and continuous breakthroughs towards a better version of oneself on the journey to realizing one's dreams. Lessons learned from the success of iconic races in major cities around the world such as New York, Tokyo, Chicago, London, and Berlin show that they not only offer outstanding benefits in promoting image and developing tourism, but also boost consumption. Revenue from athletes' spending during the event brings significant economic value to the organizing locality. However, in Vietnam, especially Ho Chi Minh City, this potential has not been effectively exploited. Recognizing this importance, on November 26, 2017, as a strategic partner, Techcombank collaborated with Ho Chi Minh City to organize the Techcombank Ho Chi Minh City International Marathon to encourage physical exercise and sports participation. This aims to protect and improve the health and quality of life of the people, build a healthy lifestyle and cultural environment, and create a platform for cultural and sports exchange for domestic and international tourists visiting Ho Chi Minh City.
Techcombank và hành trình gần 1 thập kỷ cùng Giải marathon quốc tế TP.HCM

Sophie Clarke and her friends at the Techcombank Ho Chi Minh City International Marathon 2017. Photo: Techcombank

This was also the first race in Ho Chi Minh City's plan to organize annual sports tourism events, helping to build the image of a tourism city associated with health, wellness, and community. With over 5,000 athletes from 44 countries competing on a unique route passing through 6 districts with many iconic landmarks of Ho Chi Minh City in its first season, it created a huge buzz not only within the running community but also received many positive reviews from experts as well as enthusiastic support from a large number of Ho Chi Minh City residents and international tourists, contributing to opening a new era – the explosion of community sports movements in the following years.
Sophie Clarke, an international athlete, shared her experience after the event: "Initially, when I registered for the race, I didn't have high expectations, thinking it was just a group activity during this trip. But what you all accomplished was more than just a fantastic race; it left us with the deepest impressions of Ho Chi Minh City – a vibrant and youthful city."
The journey to elevate its status to become an iconic running event bearing the Techcombank mark.
Over the past decade, the running movement has become a nationwide trend in Vietnam, especially in Ho Chi Minh City.
Throughout its journey of continuous innovation, the Techcombank Ho Chi Minh City International Marathon has gradually affirmed its position as one of the most prestigious running events in the country and the region, contributing to building a healthy community and marking the image of Ho Chi Minh City as a reputable and ideal destination with world-class cultural and sporting events.
Techcombank và hành trình gần 1 thập kỷ cùng Giải marathon quốc tế TP.HCM

Techcombank Ho Chi Minh City International Marathon - The most prestigious running event in the country and the region - Photo: Techcombank

Ms. Thai Minh Diem Tu, Marketing Director of Techcombank, shared: "As a strategic partner of marathons in Hanoi and Ho Chi Minh City, we aim to encourage the spirit of sportsmanship, gradually creating a solid foundation for each individual to become a better version of themselves, contributing to building a strong and prosperous Vietnam." The belief that the Techcombank Ho Chi Minh City International Marathon will reach world-class standards, rivaling prestigious races and becoming a dream arena for Vietnamese runners, is certainly not far off. Continuing to spread the spirit of excellence and striving for sustainable values.
Techcombank và hành trình gần 1 thập kỷ cùng Giải marathon quốc tế TP.HCM

The 7th Techcombank Ho Chi Minh City International Marathon - A symbolic race of Ho Chi Minh City - Photo: Techcombank

"Looking back on the 6 years of participating in the Techcombank Ho Chi Minh City International Marathon since its first season, it has shaped me into the person I am today – a more outstanding version: youthful and full of energy. Moreover, the race has also strengthened family bonds, as my two daughters now join me in training sessions. Our family is very excited and has prepared everything to mark our own milestones in the 7th season this coming December," said Ms. Minh Phuong, a familiar runner in the race. The 7th Techcombank Ho Chi Minh City International Marathon returns from December 6th to 8th with many exciting activities, promising a colorful and vibrant journey of discovery . In particular, the official race day on December 8th will welcome over 17,000 domestic and international athletes competing on a route that winds through 17 historical landmarks symbolizing Ho Chi Minh City, continuing to spread the spirit of excellence. Each step, pushing beyond personal limits, not only demonstrates a strong sporting spirit but also connects the community, continuing the symbolic values ​​of the event and moving towards an even better version. Source: https://tuoitre.vn/techcombank-va-hanh-trinh-gan-1-thap-ky-cung-giai-marathon-quoc-te-tp-hcm-2024112120282853.htm

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