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Bulgaria Rose Festival - The charming colors and fragrance of the land of roses

Bulgaria is not only famous for its ancient architecture or long-standing culture but is also known as the "land of roses" thanks to the vast flower fields in the Kazanlak valley. Every year, when summer begins, this land is covered in a brilliant pink color, signaling the time of the Bulgarian Rose Festival - the most important traditional cultural event of this Eastern European country. Let's explore with Vietravel the special appeal of the Bulgarian Rose Festival and the reason why this event attracts thousands of tourists every year.

Việt NamViệt Nam10/02/2025

1. Introduction to the Bulgarian Rose Festival

The Bulgarian Rose Festival is imbued with the identity of Bulgaria (Photo source: Collected)

The Bulgarian Rose Festival is one of the most important and distinctive cultural events in Bulgaria. Held annually in early June, the festival celebrates the rose oil industry and attracts thousands of visitors from all over the world . More than just a commercial festival, the Bulgarian Rose Festival is a symbol of hospitality, national pride and community cohesion.

2. History and significance of the Bulgarian Rose Festival

The Bulgarian Rose Festival originated more than a century ago (Photo source: Collected)

The Bulgarian Rose Festival originated more than a century ago, when the people of the Kazanlak Rose Valley began to organize traditional rose harvesting and distillation activities. The festival quickly became a cultural beauty, showing respect for this precious flower.

Bulgaria is famous as the world's leading producer of rose oil, with the quality of the oil highly appreciated in the perfume industry. The Bulgarian Rose Festival is not only an opportunity for locals and tourists to enjoy the space filled with the scent of flowers, but also contributes to preserving and promoting the value of traditional rose growing.

3. Time and location of the Bulgarian Rose Festival

The Bulgarian Rose Festival is held in early June every year in the Kazanlak Rose Valley (Photo source: Collected)

The Bulgarian Rose Festival is held in early June every year in the Kazanlak Rose Valley, an area famous for its ideal climate conditions for growing Damask roses – a sweet-smelling rose considered the "liquid gold" of the perfume industry.

The Kazanlak Valley is not only a center for rose oil production, but also an attractive tourist destination with beautiful natural scenery, vast flower fields and unique culture. The Bulgarian Rose Festival held here is an opportunity for visitors to immerse themselves in the vibrant festival atmosphere, enjoy the charming scent of roses and discover the traditional beauty of Bulgaria.

4. Special activities at the Bulgaria Rose Festival

One of the important highlights is the rose parade (Photo source: Collected)

The Bulgarian Rose Festival has many interesting activities, giving visitors memorable experiences. One of the important highlights is the Rose Parade, where Bulgarian girls in colorful national costumes walk among splendid flower floats, creating an extremely impressive scene.

In addition, visitors also have the opportunity to participate in the process of picking roses with the locals, learn about the traditional method of distilling essential oils and enjoy rose products such as perfumes, cosmetics, tea and rose jam. The Bulgarian Rose Festival also organizes many music and dance programs, traditional fairs and art exhibitions, bringing a vibrant and colorful cultural space.

The Bulgarian Rose Festival is not only an important cultural event but also one of the most beautiful festivals in the world. With a harmonious combination of nature, culture and people, the festival brings visitors impressive and unforgettable experiences. If you love roses and want to discover one of the most unique festivals in Europe, plan to come to Bulgaria in June to participate in the Bulgarian Rose Festival and enjoy the colorful and fragrant festival atmosphere.

Source: https://www.vietravel.com/vn/am-thuc-kham-pha/le-hoi-hoa-hong-bulgaria-v16665.aspx


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