Quang Hung MasterD becomes an artist partner with the e-commerce platform Muamau.

(Dan Tri Newspaper) - The e-commerce platform Muamau has just announced that singer Quang Hung MasterD will be its partner in media activities and brand development.

According to Muamau representatives, this collaboration is a strategic step aimed at increasing brand awareness and expanding the user base during the 2025-2026 period.

According to Muamau, the reason for choosing Quang Hung MasterD stems from the singer's influence within the youth community and the digital music market. With his modern style and large following on social media platforms, the artist is expected to help the brand reach its target consumer group.

Singer Quang Hung MasterD becomes a collaborating artist of Muamau (Photo: Muamau).

Muamau currently operates two platforms simultaneously: an app for buyers and the Muamau Seller app for sellers.

Muamau provides an optimal shopping experience for users.

For consumers, Muamau focuses on essential product categories such as sporting goods, household items, and everyday fashion . The platform pursues a "value shopping" model with free shipping, flash sales, and seasonal promotions.

Muamau offers a wide variety of products with many deals for buyers (Photo: Muamau).

"Building a simple and accessible experience helps the platform attract younger customers and those new to online shopping."

Muamau expects that collaborating with the new artist will boost brand awareness and increase the effectiveness of upcoming communication campaigns. We will work with Quang Hung MasterD to implement interactive activities, themed promotions, and a series of digital marketing initiatives,” a representative of the platform said.

Muamau promotes the seller ecosystem with its Muamau Seller platform.

Meanwhile, Muamau Seller is presented by its developers as a comprehensive sales management solution, aimed at small businesses and growing online sellers.

Accordingly, sellers can open a free store, manage products, inventory, orders, shipping, and reconciliation directly on the application. The system is designed to simplify operations and make it easier for newcomers to e-commerce.

In addition, Muamau provides marketing tools, collaborates with KOLs/KOCs, and implements seasonal promotional programs.

According to the platform's representatives, Muamau's long-term goal is to build a cross-border sales ecosystem and expand opportunities for Vietnamese sellers.

Source: https://dantri.com.vn/kinh-doanh/quang-hung-masterd-tro-thanh-nghe-si-dong-hanh-cung-san-thuong-mai-dien-tu-muamau-20251210203753583.htm