Who is the agricultural giant that decided to join the Vietnamese stock market?
After nearly a decade of accompanying farmers to improve Vietnamese agricultural products, Tien Thinh Group Joint Stock Company (Tien Thinh Group) has made a strong transformation when listing shares on the Upcom stock exchange (trading code TT6).
The first decade: Pioneering and steadfastly bringing Vietnamese fruits to the world
Located in the tropical region with year-round fruit gardens, Vietnam possesses many types of fruit that few countries have. Vietnamese fruit is not only a major source of income for purely agricultural areas but also a source of national pride. However, most of the domestic fruit is consumed fresh and exported as raw materials. Therefore, as soon as the consumption plan is changed, the market faces difficulties, leading to fluctuating agricultural product values.
Images of thousands of tons of lychee, dragon fruit, durian, etc. stuck at international border gates and not being exported, fruit rescues take place every year. Dumped fruit or sold at cheap prices… have become an obsession for Vietnamese agricultural products.
Understanding that concern, since its establishment in 2014, Tien Thinh Group has followed a different strategy when investing in fruit processing technology with two main product lines including dried fruit and pure juice.
The group representative said that this brings many outstanding benefits. Firstly, product diversification when one type of fruit can produce many different finished products. Secondly, ensuring quality and extending shelf life, no longer worrying about the problem of spoilage and rotting that fresh food often faces. Thirdly, not only stabilizing prices, this is also a solution to increase the value of agricultural products. Fourthly, thoroughly solving the concerns that farmers often face such as price pressure, inventory, and resolving the concern of "good harvest, low price".
Not stopping at accompanying farmers to create specialized areas with outstanding economic value, with the desire to bring Vietnamese agricultural products to the world, Tien Thinh has upgraded the production line according to strict global standards.
The Group invested hundreds of billions of VND in applying machinery and technology systems from Europe and the US to the production process. Tien Thinh received many prestigious and reputable certificates on food safety such as HACCP, ISO 22000, BRC Food, FDA, KOSHER, HALAL and SEDEX.
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Up to now, Tien Thinh's products are present in 4 continents including America, Europe, Australia, and Asia. |
Thanks to that, Tien Thinh is proud to become a pioneering Vietnamese enterprise bringing Vietnamese fruits to successfully conquer the most demanding markets such as the US. Up to now, Tien Thinh's products have been present in 4 continents including America, Europe, Australia, Asia. At the same time, it is a sustainable partner of the world's leading names in the fields of agricultural products, food, retail such as Costco, Refresco, Tropextrakt... Contributing strongly to the process of enhancing the value and position of Vietnamese agricultural products on the world agricultural map. With outstanding and valuable contributions to the country's agricultural industry, the group is honored to receive many prestigious awards.
Going public: The beginning of a rapid transformation
The Vietnamese fruit export market is facing a great opportunity as it is increasingly appreciated in the world. On the other hand, the US is considering recognizing Vietnam as a market economy, which greatly promotes exports to the US and European markets, in which the agricultural sector benefits directly.
Grasping the trend, Tien Thinh Group quickly listed its shares on Upcom, registered on the stock market, opening up many new opportunities.
Being eligible for listing on the stock exchange helps the group enhance its reputation with partners, customers and investors, increasing the value of the enterprise. This is also an important launching pad for Tien Thinh to attract new investment capital in a transparent manner to reinvest in production lines, expand specialized areas, expand export markets, and expand business scale.
In order to meet the new development stage, in addition to the key specialized areas of the Mekong Delta, Tien Thinh is expanding to many other localities in the Central Highlands such as Daklak, Lam Dong or the Central provinces such as Nghe An, Ha Tinh . At the same time, diversifying processed products and fruit types.
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Tien Thinh Group Joint Stock Company (Tien Thinh Group) has made a strong transformation when listing shares on the Upcom stock exchange (trading code TT6). |
In addition, the group will continuously invest in research, development and application of new technologies to create value-added product lines such as organic fruit juices and nutritional foods from fruits. Penetrate new, potential markets such as the Middle East, Latin America, Africa and invest more heavily in international marketing campaigns. In addition, the company also participates in many international events and exhibitions at home and abroad, introducing Vietnamese agricultural products to the international market.
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