Industrial promotion helps Thai Nguyen tea industry increase in value

Industrial promotion capital helps the tea industry transform

Thai Nguyen province always accompanies and supports enterprises and rural industrial establishments, especially in the early stages after the merger of the province and the implementation of the two-tier local government model. The province makes the most of the support policies of the state and locality, especially the industrial promotion policy; thanks to that, many establishments have invested in renovating equipment and technology, improving productivity and product quality, creating jobs, increasing income for workers and promoting the development of typical rural industrial products, OCOP and typical products associated with new rural construction.

Thai Nguyen Industrial Promotion. Photo by Le Tuan — *Industrial promotion helps Thai Nguyen tea industry transform. Photo: Le Tuan*

From the local industrial promotion fund in 2025, Thai Nguyen Department of Industry and Trade has implemented 16 industrial promotion projects (phase 1) with a total budget of over 7.1 billion VND (industrial promotion support fund of over 2.6 billion VND).

Of these, there are 11 projects supporting the application of advanced machinery and equipment in industrial and handicraft production; 5 projects supporting funding for participation in seminars, promotion, introduction and development of typical rural industrial products; training and propaganda on industrial promotion work and voting for typical rural industrial products.

Regarding tea - a typical product and also a competitive advantage of the province, 6 cooperatives, cooperative groups and production households have been supported with machinery and equipment for processing, with a total capital of over 1 billion VND.

In Dai Phuc commune, the industrial promotion supported Long Thuy Dung business household with 120 million VND, Son Dung tea cooperative with 160 million VND, Goc Mit hamlet dry tea production and trading cooperative with 200 million VND; in Tan Cuong commune, the industrial promotion supported Nguyen Long tea cooperative with 210 million VND; Hao Dat tea cooperative with 210 million VND; in Dong Hy commune, Thinh An tea cooperative was supported with 120 million VND.

Nguyen Long Tea Cooperative is a typical example of change through technology; the unit invested in automatic tea packaging machines and gas tea roasting machines worth 460 million VND, of which the industrial promotion supported 210 million VND. From manual technology and low productivity, the Cooperative has entered the modern production stage: a packaging machine with a capacity of 8 kg/hour, equivalent to 800 tea bags of 100g - increasing output by more than 50%; at the same time, it has significantly reduced labor costs and improved product uniformity.

Along with supporting machinery and equipment, training and coaching activities are also a highlight in the province's industrial promotion work in 2025. The Thai Nguyen Department of Industry and Trade has assigned the Center for Industrial Promotion and Industrial Development Consulting (Center) to organize 3 training courses for 335 trainees representing small and medium-sized enterprises, cooperatives, cooperative unions and individual business households. The content of the training courses often focuses on industrial promotion policies and mechanisms; guidance on project development, management, supervision and settlement; guidance on cleaner production, sustainable consumption...

Many production facility representatives highly appreciated the training courses, saying that the knowledge was practical, helping them master regulations, improve management methods and gradually approach the requirements of the modern market.

Enhanced training and equipment support

However, the Department of Industry and Trade of Thai Nguyen also acknowledged that industrial promotion work in the province still has some limitations such as: the number of rural industrial establishments participating in the program is still small and not commensurate with the potential; many establishments do not clearly understand industrial promotion policies; financial and labor resources are limited. Besides, branding and market promotion have not received attention; there is a lack of inter-regional and highly widespread projects. Industrial promotion activities have not attracted social resources, mainly relying on the state budget.

Faced with that reality, in order to promote the development of rural industry in the area, in recent times, the Department of Industry and Trade of Thai Nguyen has implemented many practical and effective activities. Notably, the Provincial People's Committee has advised the Provincial People's Council to issue Resolution No. 06/2025/NQ-HDND dated July 30, 2025 regulating the content and expenditure levels for local industrial promotion activities. This is an important Resolution, creating a legal corridor and a clear support mechanism, helping the province's industrial promotion program to be implemented synchronously, flexibly and closely to reality. Thereby contributing to improving the effectiveness of supporting rural industrial establishments, promoting sustainable production development.

Along with that, every year, the department also assigns the Center for Industrial Promotion and Industrial Development Consulting to survey and select rural industrial establishments that have real needs and meet the prescribed conditions to support funding for the application of appropriate machinery and equipment in production. This support is to help establishments reduce labor, increase productivity, save costs and production time.

In order for the program to continue to play its role as a “midwife” for rural industrial production establishments, the Department of Industry and Trade of Thai Nguyen will continue to implement industrial promotion policies in accordance with the goals and plans of the Ministry of Industry and Trade and the Provincial People’s Committee. Improve the capacity of staff and collaborators working in industrial promotion.

Implement support activities that meet grassroots needs such as technical demonstration models, new machinery applications, vocational training, market expansion and management capacity improvement. Strengthen trade promotion, product promotion associated with the OCOP program and enhance consumption connections via digital platforms. Strengthen coordination between sectors and localities in policy dissemination and implementation. At the same time, integrate industrial promotion with programs such as new rural construction and poverty reduction to improve efficiency.

In the context of digital transformation and green production becoming inevitable trends, the industrial promotion program is increasingly important, helping Thai Nguyen's enterprises and cooperatives keep up with new trends, develop sustainably, and improve rural industrial products.

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