Tan A Dai Thanh: Product quality builds the core brand

Established in 1993, Tan A Dai Thanh 's predecessor was Tan A Production and Trading Company Limited, headquartered in Hanoi. Currently, Tan A Dai Thanh operates as a holding company with four parent companies and over 40 subsidiaries in three sectors: industrial production, technology, and real estate. From a family business specializing in water supply equipment, after more than 30 years, Tan A Dai Thanh has grown strongly, affirming its position as a leading multi-industry economic group in Vietnam, with a unique strategy: "Symbolizing value - Spreading prosperity". For many Vietnamese families, products such as water tanks, water heaters, and solar water heaters under the Tan A Dai Thanh brand have become familiar.

Tan A Dai Thanh has become a trusted brand among consumers, holding over 50% of the market share for both domestic and industrial water tanks in Vietnam, supplying approximately one million products to the market annually.

For Tan A Dai Thanh, technology plays an indispensable role as a bridge, providing the industry with access to the latest technologies and global trends, driving the development of new products and the improvement of existing ones.

After more than 30 years of accumulating research and production capabilities along with solid financial resources, Tan A Dai Thanh, like a large ship, continues to sail out to sea with its strategic map of "Value Synergy - Spreading Prosperity," featuring four product lines that hold the number one market share in Vietnam: stainless steel tanks, plastic tanks, water heaters, and solar water heaters.

The Tan A Dai Thanh Ha Nam factory (Kien Khe I Industrial Cluster, Kien Khe town, Thanh Liem district, Ha Nam province) is the starting project for the group's Smart Factory standard factory projects.

This is the second European-standard factory of Tan A Dai Thanh Group, invested after the Stroman Vietnam factory, emphasizing and applying modern, environmentally friendly technology to production activities as well as optimizing human resources in manufacturing.

Tan A Dai Thanh always prioritizes creating products that meet national quality standards, providing practical value and being closely linked to people's lives.

Nowadays, when customers come to Tan A Dai Thanh, they not only buy individual products but also receive a complete water supply solution for their home, from water tanks, water filters, solar water heaters to sinks, septic tanks, paint, and plastic pipes.

Tan A Dai Thanh products reach consumers through a system of 45 thousand points of sale. For many years, Tan A Dai Thanh has had products ranked in the Top 10 key industrial products of Hanoi city.

With impressive business results, Tan A Dai Thanh has made a significant contribution to the state budget. In the list of PRIVATE 100 - Top Private Enterprises Contributing the Most to the State Budget in Vietnam, compiled by CafeF, Tan A Dai Thanh ranked 40th and led the group of private enterprises in the consumer goods and household goods sector in terms of budget contributions.

Starting from a manufacturing-oriented mindset and with accumulated capital, Tan A Dai Thanh has invested in the most modern production lines. Its two plastic pipe manufacturing plants (in the construction materials sector) in Hung Yen and Long An utilize German-made production lines and employ nearly 200 people, generating annual revenue of 1,300 billion VND.

Throughout its 30 years of development, Tan A Dai Thanh Group has consistently adhered to its sustainable business philosophy: "Product quality builds brand reputation." Tan A Dai Thanh's products are continuously researched, innovated, and enhanced to meet new consumer trends and diverse consumer needs. Simultaneously, effective investment in modern and advanced production lines ensures consistent quality according to international standards and offers the most competitive prices.

Building upon the achievements of the past three decades, in this new phase, Tan A Dai Thanh defines its vision as becoming a leading multi-sector economic group in Vietnam and the region, developing sustainably with three core areas: Industry - Technology - Real Estate, pioneering the creation of "Pure Cities" by leveraging the synergy of internal values ​​within the Tan A Dai Thanh product ecosystem, contributing to building a prosperous life for the community and society.

With a unique strategy that maximizes the potential and strengths of both internal and external resources, Tan A Dai Thanh has been writing a new chapter in its development journey, continuing the pride of being a national brand and integrating further into the region and internationally.

Source: https://nhandan.vn/anh-tan-a-dai-thanh-chat-luong-san-pham-tao-dung-cot-loi-thuong-hieu-post837549.html