Delegates and Hue One Food staff took photos at the launch ceremony of the second container exported to the US market.

This is the second shipment in 2025 on the journey to bring Hue specialties to conquer the international market, affirming the efforts of local enterprises in standardizing products according to FDA standards and strict requirements of the distribution system in the US.

This shipment includes staple products such as banh loc, banh nam, banh it, banh it la gai, all of which have completed packaging, labels, traceability, and meet international food safety and hygiene standards. After customs clearance, the goods will be distributed on a pilot basis at supermarket chains for the Vietnamese community and gradually expanded into the local retail system.

Mr. Tran Van My - Chairman of Hue Business Association said that Hue One Food's continuous improvement of processes, restructuring of production and bold investment in technology has created a fundamental change. "For a traditional product to pass the technical inspection rounds and hygiene standards of the US market is not simple. The company's young team has done what many local businesses were afraid of before," said Mr. My.

Delegates visit the packaging process at Hue One Food factory

Mr. Tran Van My also emphasized the spirit of "dare to think - dare to do" of the company's young leadership from redesigning the production line, standardizing models, updating export standards, to proactively improving equipment and structuring the apparatus and staff. "The important thing is not only the second shipment being exported, but also the methodical business mindset, perseverance, and not giving up in the face of very strict technical requirements. This is a positive signal showing that Hue enterprises can completely step into the big market if they have a reasonable strategy," he said.

According to Hue One Food representative, the company is continuing to expand capacity, maintaining stable exports to the US market and some other potential markets.

This launch ceremony not only marks another step forward for Hue One Food, but also contributes to spreading the image of "Bringing Hue home" - bringing the culinary quintessence of the Ancient Capital to friends around the world.

News and photos: HAI THUAN

Source: https://huengaynay.vn/kinh-te/them-container-cac-loai-banh-hue-len-duong-sang-thi-truong-hoa-ky-160603.html