Creators' secrets to conquering LIVE sessions

"Key Careers" is not just a reality show, but also a strong affirmation of the role of the affiliate marketing content creator community – the pioneers leading new career trends. Let's meet some of the outstanding individuals and listen to them share their journeys in conquering and spreading the value of "key careers".

An opportunity to connect millions of users.

Through their phone screens, shoppers can see images of Affiliate Creators confidently closing deals and generating huge incomes that many people dream of. But behind that glamour, few know that those who work in livestream selling have had to go through many ups and downs in their careers to achieve the success they have today.

Sharing their experiences from the early days of their careers to the present, Affiliate Creators like Huynh Dang Thong, Tuan Ngoc, and Chang Shu Gờ… affirm that the common motivation of those in this "core profession" is the desire to convey genuine value to customers and connect brands and consumers.

Creator Chang Shu Go - owner of TikTok channel @Chang_shu_go shared: “Before the LIVE session, I thought I could only last 1 hour because I didn't know what to say. But when a lot of people were interested in the product, I got caught up and talked about the product nonstop. At that time, I realized that I could do this job and it brought me a lot of excitement. So I started the next livestreams.”

Affiliate Creator Chang Shu Go

Undeniably, affiliate creators are gradually becoming trendsetters in consumer behavior, skillfully guiding viewers from initial consideration to purchasing decisions. Authentic reviews and innovative approaches have transformed livestreaming into an engaging shopping and entertainment channel, strongly influencing user purchasing behavior and subtly stimulating new shopping needs.

Myumminess (@myumminess), the owner of the channel and one of the prominent content creators in the healthcare field, said that in addition to creating content, livestreaming is a way for her to reach more potential customers and millions of other consumers.

The special project "Key Professions" from TikTok Shop offers viewers a first-time, up-close and authentic look at the world of those who work in livestream selling. Through the challenges, opportunities, and crucial roles they undertake in the program, viewers accompany them through a myriad of emotions, from triumphant smiles to tears of regret. "Key Professions" is not just a story of success, but also a heartfelt sharing of the stumbles and failures on the path to success for these passionate young people.

It is necessary to accumulate sufficient skills.

With their leadership skills and ability to anticipate trends, these Creators have contributed to setting new milestones with millions of views at their LIVE sessions. They also readily share their practical experiences, encouraging young people to actively livestream to hone their skills, thereby creating even more successful broadcasts.

This is a prime example of a meticulously prepared live session from Huong Giang.

Speaking about the factors that contribute to the success of a livestream session, content creators all agree that preparation plays a particularly important role. To have a successful livestream, thorough preparation is needed, from scriptwriting and product arrangement to preparing offers and vouchers, setting up a professional livestream space, and gaining real-life experience to provide the most authentic reviews. Handling situations effectively is also a crucial point that needs to be continuously improved and refined to provide viewers with the best possible shopping experience.

Affiliate Creator Tuan Ngoc – owner of the TikTok channel @tuanngocday – believes that, ultimately, if the person doing the job is sincere and wants to share good products with customers and viewers, or simply wants to review reasonable products, then this is still a very good and interesting job.

In addition, sharing about the pressures of the job, Creator Chang Shu Gờ stated that everyone feels a little pressure when it comes to targets (sales goals), without exception. However, looking at it from another perspective, this is also a motivation so that if we don't do well next time, we can do better.

Offering advice to the younger generation, the Creators emphasized that instead of chasing revenue and sales volume, they should do this work with sincerity. This is how Affiliate Creators can achieve sustainable growth in this field. Furthermore, if everyone constantly strives, perseveres, overcomes challenges, and tests their abilities, anyone can succeed in this field.

Source: https://congthuong.vn/trai-long-cua-cac-creator-ve-bi-quyet-chinh-phuc-nhung-phien-live-352598.html