In his concluding remarks at the Festival, Comrade Nguyen Minh Hieu, Provincial Party Committee member, Director of the Department of Industry and Trade - Deputy Head of the Festival Organizing Committee, emphasized that this year's Festival was organized with the spirit of "honoring the value of agricultural products - promoting growing regions - promoting agricultural tourism - elevating local brands," creating a series of rich activities that harmoniously combine trade promotion with culture and tourism. This is not only a festival of seasonal fruits, but also an opportunity to affirm a dynamic, integrated, sustainably developing Bac Ninh, rich in identity and full of aspirations.
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Delegates attending the closing ceremony. |
According to Comrade Nguyen Minh Hieu, the Bac Ninh Fruit Festival 2025 has spread strongly in both scale and appeal. With 200 booths bringing together all communes, wards, and units in the province and many neighboring localities, this year's festival is not just about fruit but also a gathering place for many typical specialties and OCOP products of the province and neighboring provinces and cities such as Hanoi , Hung Yen, Son La, Hai Phong, Lang Son… and many other localities; it also has an exhibition area introducing agricultural tools, biological products, machinery and technology serving the production, preservation and processing of agricultural products. This richness has created a special attraction with more than 200,000 visitors.
Trade promotion and agricultural product consumption have yielded remarkable results. Many distinctive fruit products, OCOP products, and typical rural industrial products have been introduced in a dignified and systematic manner; trade networking activities have taken place continuously, practically, and closely followed market demands.
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Comrade Nguyen Minh Hieu delivered the closing remarks. |
Alongside this were a series of in-depth professional activities such as the Bac Ninh - Can Tho trade conference, the tourism destination promotion conference, and workshops introducing agricultural processing technologies and bio-products for agriculture… These events opened up opportunities for meetings and exchanges, creating more long-term cooperation opportunities for businesses, cooperatives, and farmers.
While traditional commerce provided a solid foundation, this year's festival also opened up a promising new direction in the digital space. Livestreaming activities promoting agricultural products, with six broadcasts throughout the festival, attracted over 100,000 views across platforms, showcasing nearly 100 distinctive product lines and closing over 3,000 orders, contributing to a direct connection between farming regions and consumers nationwide.
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Representatives of the Organizing Committee presented the first prize for the best booth to Chu Ward. |
This year's festival continues to shine with its cultural and tourism value and local identity. Beyond its economic value, the festival leaves a deep cultural resonance of Kinh Bac, thanks to its well-organized and emotionally rich cultural and tourism activities; alongside this, a tourist information booth open throughout the festival to introduce destinations, traditional crafts, fruit-growing regions, and support tours, along with 25 free tourist buses taking visitors to experience the festival and local orchards.
Furthermore, the cultural nuances of Kinh Bac in this year's festival left a particularly deep impression. From the melodious Quan Ho folk songs and vibrant folk art performances to the garden experience, the festival was both modern and deeply traditional.
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Representatives of the Organizing Committee presented certificates for outstanding rural industrial products in 2025 to representatives of enterprises and cooperatives. |
Comrade Nguyen Minh Hieu stated that, building on today's success, Bac Ninh province will continue to develop the Festival into a prestigious annual event, a meeting point for high-quality agricultural products, innovation, and integration; promote deep processing, build sustainable value chains, so that Bac Ninh fruits are not only delicious in their own gardens but also reach further into domestic and international markets; and continue to "bring farmers - cooperatives - businesses to the stage," to the airwaves, transforming each producer into an "ambassador" for their own products.
On behalf of the business community attending the Festival, Mr. Nguyen Duc Hung, CEO of Toan Cau Global Food Import-Export Joint Stock Company, stated that to further promote Bac Ninh's fruit, as a producer and processor, he requested that the Organizing Committee and relevant authorities consider breakthrough solutions to expand into international markets, combined with experiential tourism. He emphasized the need to build a dual agricultural value chain and develop tours focusing on "Harvesting Experience and Kinh Bac Culture."
Subsequent festivals should include more in-depth forums and workshops on export standards (quarantine regulations, smart packaging, digital traceability), helping businesses and farmers meet the stringent requirements of key markets such as the EU, Japan, and South Korea.
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A cultural performance at the closing ceremony. |
Mr. Nguyen Duc Hung pledged to continue investing in post-harvest technology and deep processing to enhance the added value of fruits. He also committed to further strengthening links with farmers through sustainable cooperation models, ensuring stable output and harmonious benefits. Efforts will be made to promote Bac Ninh's agricultural product brand to the international market through professional distribution channels.
At the closing ceremony, the Organizing Committee announced the winning exhibition booths, with the first prize going to Chu Ward, two second prizes to Luc Ngan and Son Hai communes, along with three third prizes and six consolation prizes.
On this occasion, the Organizing Committee also presented Certificates of Appreciation to a number of units and businesses that have accompanied and sponsored the Festival; and awarded Certificates to 22 products/sets of products that have just been recognized by the Provincial People's Committee as achieving the title of "Typical Rural Industrial Product at the Provincial Level in 2025".
Source: https://baobacninhtv.vn/be-mac-le-hoi-trai-cay-bac-ninh-2025-ton-vinh-gia-tri-nong-san-thuc-day-du-lich-nong-nghiep-postid432886.bbg
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