With the approval of the Ho Chi Minh City People's Committee, the Department of Culture and Sports in collaboration with the Department of Construction and the Department of Tourism , the exhibition TOA: Shining Essence - Multi-sensory Art Destination has just officially launched to visitors and residents at 23/9 Park (District 1, Ho Chi Minh City). This is an art project applying modern projection technology in Vietnam, combining sound, light and multi-sensory perception.
Here, many literary and artistic works of Ho Chi Minh City over the past 50 years in many fields: Literature, Music, Theater, Cinema, Fine Arts, Photography, Architecture, Dance and Literature and Arts of Ethnic Minorities will be performed under a new look.
Cityscapes appear next to the movie Wild Fields
PHOTO: Organizing Committee
TOA is not simply an art exhibition, but also a breakthrough effort in promoting these values to the general public to honor the unique spiritual and creative values of the city's literature and arts after 50 years of construction and development, towards the theme of celebrating the 50th anniversary of the country's reunification, the 80th anniversary of the August Revolution and National Day September 2 (1945 - 2025).
Within the framework of the program, the artworks will be told visually and vividly with the support of “immersive video art” technology (a form of art performance using video combined with modern projection technology) to create an immersive visual and auditory environment, helping viewers feel like they are “stepping inside” the artwork.
With 360-degree projection technology, interactive sound and light, and AR/VR technology, TOA promises to bring many realistic multi-sensory experiences to visitors. For example, with the background music of the City of Love and Nostalgia, the audience will be able to see the city's prominent scenes such as the Independence Palace, Nguyen Tri Phuong Street, the city's prominent constructions... along with images of a difficult but heroic war time.
The movie The Card Game appears on the dome of the building
PHOTO: Organizing Committee
It can be said that not only is it an art event, TOA also contributes to the diversity of tourism products in Ho Chi Minh City, is a bridge between heritage and modernity, contributes to spreading world art to Vietnam, and at the same time honors Vietnamese culture.
The representative of the investor - Creative Art Trading and Service Company Limited, said: “We do not simply bring a display space, but an emotional and experiential journey, where the public can touch art with all their senses. With TOA , we hope to contribute to spreading creative inspiration and arousing the love of art in the Vietnamese community and international tourists”.
Ms. Nguyen Thi Thanh Thuy - Deputy Director of the Department of Culture and Sports of Ho Chi Minh City hopes that TOA will promote the city's tourism to develop further.
PHOTO: Organizing Committee
Present at the opening ceremony, Ms. Nguyen Thi Thanh Thuy - Deputy Director of the Department of Culture and Sports of Ho Chi Minh City shared: "Hopefully this program will create a new model, at the same time promote the city's tourism to develop more and more, thereby contributing positively to economic development, improving living standards and in line with the city's innovation trend in the era of digital transformation and increasingly deep international integration".
In addition to the special space, within the framework of the program, a series of art events, community activities and creative educational programs will also be held throughout.
In addition to the main activities, the program also organizes many interactive activities and rich cultural experiences: an experience area for children (painting, sculpture painting, art contest), summer activities, folk games, creating a lively, friendly and educational art space.
Besides the main activities, the program also organizes many interactive and experiential activities.
PHOTO: Organizing Committee
In addition, the journey to immerse yourself in the golden world of the famous painter Gustav Klimt and the Art Nouveau spirit (ticket available) in the evening will also take place in parallel with the program honoring Ho Chi Minh City's literature and arts in the morning.
In particular, the performance themes at TOA will be flexibly changed over time, ensuring novelty for visitors and locals. Thereby, the project is expected to become an unmissable multi-sensory art destination for domestic audiences and international visitors, spreading the quintessence of Vietnamese culture on the journey of integration with the world.
The exhibition of Ho Chi Minh City’s literary and artistic works is open from 6am to 11am every day. Visitors must register in advance at www.tinhhoatoasang.org before visiting. Each person has 60 minutes of experience.
Source: https://thanhnien.vn/chiem-nguong-nua-the-ky-van-hoc-nghe-thuat-tphcm-duoi-cong-nghe-moi-tai-toa-185250618094012776.htm
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