Sunshine Group Chairman Do Anh Tuan: 'We don't follow trends'

Chairman Do Anh Tuan said that in 2024 and the first months of 2025, Sunshine Group has implemented a strong restructuring strategy. On April 26, 2025, at the Annual General Meeting of Shareholders, Sunshine Group (HNX; KSF) officially announced a comprehensive restructuring, setting a record growth plan of nearly 20 times in 2024 and maintaining the development orientation of three strategic pillars: Real estate - technology & AI - financial technology.

The General Meeting of Shareholders was held successfully with all reports and proposals being approved with a high consensus rate. Mr. Do Anh Tuan - the current Chairman of the Board of Directors was elected to continue to hold the position of Chairman of the Board of Directors for the 2025-2030 term.

More than 200,000 billion worth of real estate is ready to be handed over in the 2025 - 2026 period

At the Congress, Sunshine Group officially approved the 2025 business plan with a revenue target of 50,000 to 60,000 billion VND, nearly 20 times higher than in 2024, with pre-tax profit expected to be 8,000 to 12,000 billion VND.

Explaining this ambitious goal, Chairman Do Anh Tuan said that in 2024 and the first months of 2025, Sunshine Group has implemented a strong restructuring strategy, bringing many companies and projects under the Group, in order to standardize the governance model and focus development resources.

Through this restructuring process, the Group holds a portfolio of projects that have completed all legal procedures, ready to enter the handover phase from 2025 to 2026, with a total estimated product value of more than VND 200,000 billion (not including projects that are undergoing legal clearance and are preparing for development). In 2025 alone, the Group plans to hand over thousands of low-rise and high-rise products from a series of key projects such as Noble Palace Long Bien, Noble Palace Tay Ho (Golf Mansion and Boutique Mansion subdivisions), Noble Palace Tay Thang Long and Sunshine Sky City - with a total value of goods of approximately VND 100,000 billion.

“ The amount of goods Sunshine Group currently has is equivalent to more than 3 times the debt. By selling only about 30%, the Group can completely handle all financial obligations. This is the foundation for Sunshine Group to continue expanding investment, optimizing financial leverage and maintaining sustainable development, ” said Mr. Do Anh Tuan.

In addition to its strengths in high-end products and branded real estate, Sunshine Group will launch a new product line for young customers for the first time, with about 20,000 apartments in the East of Hanoi and Southeast of Ho Chi Minh City. The products are modernly designed, integrated with smart technology and priced at a reasonable average income, with the expectation of accompanying the Government in increasing home ownership opportunities for young families - one of the top concerns today.

“Do not invest widely, only participate in areas where the Group has core competencies.

Also at the 2025 Shareholders' Meeting, Mr. Do Anh Tuan officially announced a strategic move: merging Sunshine Homes Development Joint Stock Company and SCG Construction Group Joint Stock Company into Sunshine Group.

“ We do not follow trends, do not invest widely, but only participate in areas where the Group has core competencies and the ability to master the game, ” Mr. Tuan affirmed, emphasizing the principle throughout all decisions to expand Sunshine Group’s investment is to only focus resources on areas that we truly understand, have experience, technology and a strong enough team to make a difference.

Sunshine Group’s choice of a stock swap to merge Sunshine Homes – a high-end real estate developer, and at the same time receive the transfer of controlling shares in SCG – a leading general contractor, is a move that clearly demonstrates that spirit. This strategy will help Sunshine Group consolidate its position in the real estate industry, master the entire value chain and gradually build a sustainable business ecosystem with depth and long-term development potential.

Stick to three core pillars

On this basis, Sunshine Group is determined to focus on three core areas: real estate, technology and AI, financial technology (fintech). According to the Chairman of Sunshine Group, real estate corporations that want to survive and lead the AI ​​storm must transform into real estate technology corporations (Proptech Group), no longer traditional real estate enterprises.

In the real estate sector, Sunshine Group has affirmed its position as one of the pioneering developers with a strong mark in the high-end and branded segment. Prestige, quality and a mindset towards real value for end users are the factors that have created the Sunshine brand over the past decade.

With technology and AI, Sunshine has a special advantage as the founding team mostly comes from the technology field. Not following trends, the Group persistently researches, applies practices and accompanies national policies to build a solid foundation.

The center of this strategy is the Sunshine Empire complex - a complex of five towers from 35 to 47 floors high on an area of ​​5 hectares in Ciputra Urban Area; integrating a financial center, an R&D center for AI technology and semiconductor technology research, along with a system of high-class serviced apartments, international hotels and large-scale commercial centers...

In particular, the Group is also implementing an internationaleducation complex specializing in finance and artificial intelligence located in the Ciputra urban area, with a scale of nearly 5 hectares, with an investment orientation from the root stage of training schools, research centers, offices, factories, towards building smart cities pioneering AI technology in management and operation.

In the financial technology sector, Sunshine Group cooperates with many international partners to build a modern fintech ecosystem. Member companies have launched digital financial solutions such as the STM system, digital banking platform, and are ready to participate more deeply in trends such as cryptocurrencies and digital asset exchanges when there are specific policies from the State. These platforms promise to create a comprehensive, smart and closed digital ecosystem, suitable for the context of the digital economy taking shape on a global scale.

Digital marketing solutions

With a multi-industry but focused development strategy, along with a long-term vision and specific actions, Sunshine Group is entering a comprehensive acceleration phase, ready to accompany the era of technology, integration and sustainable development, contributing to the transformation of the Vietnamese economy on the international map.

Source: https://congthuong.vn/chu-tich-sunshine-group-do-anh-tuan-chung-toi-khong-chay-theo-phong-trao-385009.html