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Proposal to pilot the establishment of a key multimedia press agency in Ho Chi Minh City and Hanoi

National Assembly Delegate Phan Thi Thanh Phuong said that Ho Chi Minh City and Hanoi have the capacity, conditions and staff to build a model of a key multimedia press agency.

Báo Tuổi TrẻBáo Tuổi Trẻ23/10/2025

Đề xuất thí điểm lập cơ quan báo chí truyền thông chủ lực đa phương tiện ở TP.HCM, Hà Nội - Ảnh 1.

Delegate Phan Thi Thanh Phuong - Photo: DO TRUNG

On the afternoon of October 23, giving her opinion in the discussion group on the draft revised Press Law, delegate Phan Thi Thanh Phuong (Ho Chi Minh City delegation) agreed with the Party and State's policy of rearranging the system of press agencies in a streamlined, professional and effective direction.

Don't accidentally lose valuable press brands

Ms. Thanh Phuong stated: The development practice over 50 years since the country's reunification shows that a number of newspapers, although under local management, have risen to become national and international brands thanks to their professional capacity, political courage, prestige with readers, and complete financial autonomy.

Some examples include Tuoi Tre newspaper , Ho Chi Minh City Law newspaper, Nguoi Lao Dong newspaper, Tuoi Tre Thu Do newspaper...

Besides good professional activities, the behind-the-scenes activities of these newspapers have great social effects, such as Tuoi Tre newspaper, which for 20 years has implemented the program "Tiep suc den truong" (School Support) which has helped more than 20,000 poor new students have the opportunity to study.

Every year, we organize admission and career counseling programs that attract hundreds of thousands of students to participate.

The newspaper also organized charity activities to provide relief during storms and floods, build schools and classrooms in remote areas; the program "Lighting up DK platforms; Contributing stones to build Truong Sa"...; or the program "Proud of the National Flag" of the newspaper Nguoi Lao Dong ...

This shows that in addition to professional activities, the behind-the-scenes activities of the above newspapers have affirmed their position and prestige in society.

These press agencies operate in accordance with their principles and purposes, always closely following the Party's guidelines and policies and the State's laws, while demonstrating professionalism, humanity, and creativity, which are bright spots in the process of press innovation.

Therefore, according to her, arrangement should not mean uniformity, and should not unintentionally destroy the country's valuable press brands, affecting the effectiveness of information, criticism and social inspiration.

Đề xuất thí điểm lập cơ quan báo chí truyền thông chủ lực đa phương tiện ở TP.HCM, Hà Nội - Ảnh 3.

View of the meeting of the Ho Chi Minh City group - Photo: GIA HAN

Proposing a model of a press group, a key multimedia press-communication complex in Ho Chi Minh City and Hanoi

Delegate Phan Thi Thanh Phuong proposed to study and add to the draft Press Law (amended) a separate provision regulating specialized press agencies, or key multimedia press agencies.

Specifically, a number of press agencies with large brands, reputations, complete financial autonomy, and influence beyond the locality are allowed to maintain independent legal status and be registered as key multimedia press agencies.

In addition, it clearly stipulates the criteria for determining specific press agencies, such as having a minimum operating period of 20 years (or possibly 30 years, 40 years); having social influence and prestige domestically or internationally.

Along with that, the governing body (City Party Committee, or People's Committee of Ho Chi Minh City, Hanoi) is responsible for state management of political orientation, but allows the newspaper to operate independently in terms of profession and finance, under the supervision of the Central press management agency.

Based on the strong development of digital technology , delegates also proposed to supplement the legal framework for the model of "press group" or "multimedia press - media complex" in major centers such as Ho Chi Minh City and Hanoi.

She pointed out that this model is not just a formal merger, but a strategic connection between press agencies in the same system to share technology infrastructure, data, training, and content creation resources.

This is an inevitable trend of modern journalism, in line with the National Press Development Strategy to 2030, vision 2050.

"I think Ho Chi Minh City has the capacity, conditions and staff to build a model of a key multimedia press agency, becoming the press and media center of the Southern region. Similarly, Hanoi will also do well in this area in the Northern region.

Therefore, I propose that the National Assembly consider adding a separate law regulating specific mechanisms for these two big cities, allowing for a pilot model of a multi-media press-media complex or group," said delegate Thanh Phuong.

Hanoi and Ho Chi Minh City newspapers can implement the regrouping direction.

Speaking at the group, Chairman of the National Assembly's Committee on Culture and Society Nguyen Dac Vinh said the concept of "multimedia key media agency" has been mentioned in Party documents.

On the other hand, Decision 362 of the Prime Minister on approving the national press development and management plan until 2025 also clearly stated that 6 press agencies are oriented to be built into a key multimedia media complex. Therefore, the draft law has provided the above provisions.

In addition to the six main multimedia media agencies, including Vietnam Television, Voice of Vietnam, Vietnam News Agency, Nhan Dan Newspaper, People's Army Newspaper, and People's Public Security Newspaper, Mr. Vinh said the inspection agency proposed adding more main multimedia media agencies in the locality.

He cited Hanoi and Ho Chi Minh City as having many press agencies. If those agencies do a good job of propaganda and have prestige, these localities themselves can move towards regrouping.

Regarding key multimedia media agencies, according to Mr. Nguyen Dac Vinh, the drafting committee is proposing that the Government provide detailed regulations to ensure flexibility in practice.

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Source: https://tuoitre.vn/de-xuat-thi-diem-lap-co-quan-bao-chi-truyen-thong-chu-luc-da-phuong-tien-o-tp-hcm-ha-noi-20251023194718421.htm


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