Eastern Era and the goal of sustainable real estate development

From the success of the Vaquarius project (Van Giang, Hung Yen ), Eastern Era has demonstrated the strategy of sustainable development, creating urban culture associated with people and local culture.

Indigenous inspiration, future creation

Located in the Bao Hung Invest ecosystem, Eastern Era is a project development unit built by a team of experienced experts in the real estate field. With the role of research, product development to sales management, Eastern Era demonstrates specialization according to the popular trends of the current market. Right from the name, Eastern Era carries the meaning of a prosperous era in the East - Vietnam, with the aspiration to contribute to the long-term prosperity of the homeland and country.

Following the viewpoint of investor Bao Hung, Eastern Era does not aim to develop large projects with a "huge" number of products, but focuses on elite projects with prime locations, designing products that are impressive in aesthetics, unique in functionality, meeting diverse customer needs and becoming iconic projects in the region.

The Niujiang River flows through the Vaquarius project.

From careful research on climate, soil, feng shui to customs, Eastern Era's projects tell unique stories about the land and people, as a bridge connecting the beauty of indigenous culture with new lifestyle orientations that are modern, civilized and full of emotions for customers.

This has been demonstrated at Vaquarius. Flowing gently through the project, the ancient Nguu Giang River has been renovated and embellished to preserve its profound cultural values, becoming a future tourist , festival and commercial street of the city. In addition, the Van Giang flower growing area is also included in rooftop gardens, balconies, gardens around the house, etc. The brilliant colors of flowers throughout the four seasons connect Vaquarius and Van Giang land, along with the open planning that helps Vaquarius become a close and familiar community meeting place, typical of the "village in the city" model, easily integrating into local life.

Human-centered strategy

Eastern Era focuses on people as the center of its development strategy, with customers and a team of consultants at the core.

For customers, Eastern Era aims to meet the needs of the “end user”. Every design is meticulously calculated based on the actual experience of the homeowner, from light, air, sensory touch points, comfort, privacy to community connection space.

“A successful project must be operated lively and attract people to live. We provide good materials for customers to create their own life stories” – Eastern Era representative shared.

For the team of consultants, Eastern Era wants to provide the market with a professional, dedicated, and visionary sales force, specialized in the "million dollar" real estate segment. To realize this, the training program "Value Adviser - Purchasing and Value-Adding Consultant" is an exclusive training course sponsored by the investor Bao Hung, implemented by Eastern Era, designed and taught by international expert Dr. Phan Tat Thu. The program provides real estate consultants with knowledge, skills, and practical lessons not only in practical sales at the Vaquarius project but also helps change thinking and apply them to other areas of life.

Value Adviser training program – Purchasing and value-added consultant.

This is the first activity to establish the Hyper Sales Club - Million Dollar Sales, accompanying the investor Bao Hung and the development & business unit of the Eastern Era project in the following projects in 2025.

With a strategic vision: real estate development associated with cultural and human development, Eastern Era aspires to create real, profound, and sustainable values ​​over time for customers and elevate the real estate market.

Source: https://baodautu.vn/batdongsan/eastern-era-va-muc-tieu-phat-trien-bat-dong-san-ben-vung-d231197.html