NAPAS, Mastercard and Payoo: Promoting contactless payments

NAPAS cooperated with Mastercard and Payoo to deploy "Touch now - Deal with passion" at more than 5,500 points of sale with a budget of more than 14 billion VND, promoting contactless payments.

Joining the bustling shopping atmosphere at the end of the year and the strong increase in consumer demand during the holiday season, Vietnam National Payment Corporation (NAPAS) cooperated with Mastercard and the Payoo payment platform to implement the program "Touch now - Deal passionately" at more than 5,500 points of sale with a budget of more than 14 billion VND, contributing to spreading the habit of cashless payment and promoting the trend of contactless payment in the community.

According to the State Bank's report, in the first 9 months of 2025, non-cash payment activities (TTKDTM) maintained strong growth momentum. Compared to the same period in 2024, the total number of transactions increased by 43.3% in quantity and 24.2% in value.

Promotion program "Touch now - Deal passionately"

The promotion program "Touch now - Deal passionately" is organized to further promote the trend of cashless payment nationwide. Taking place from November 2025 to the end of the first quarter of 2026, the program coincides with peak shopping occasions such as Black Friday, Christmas, New Year and Lunar New Year to meet the increased spending needs of customers and encourage people to enjoy attractive incentives when paying cashless. NAPAS and Mastercard cardholders will enjoy incentives of 15% discount or a certain amount discount, up to 200,000 VND for each transaction depending on the store.

In particular, the promotion program not only takes place in large shopping centers but also spreads to groups of stores in the fields of supermarkets, food services, pharmacies, technology and retail with a list of more than 5,500 points of sale of major brands in the market such as: AEON Citimart, AEON Mall ( Binh Duong , Binh Tan, Ha Dong, Hai Phong, Hue, Long Bien, Tan Phu), FamilyMart, FPT Shop, Gong Cha, Haidilao, McDonald's, Ministop, TH true mart...

Mr. Nguyen Dang Hung, Deputy General Director of NAPAS shared: “In order to meet the increasing demand for electronic payments of the people, in the role of a national retail payment infrastructure provider, NAPAS has coordinated and deployed modern and convenient domestic card products to bring a simple and easy “touch” payment experience to customers. In particular, NAPAS also regularly offers attractive incentives to cardholders through cooperation programs with members and partners. With the campaign “Touch now - Deal passionately”, NAPAS hopes to continue to create payment “touch points” across the country, contributing to promoting cashless payments and building a sustainable digital economy .”

Mr. Sharad Jain, Country Manager of Mastercard in Vietnam, Laos and Cambodia, said: “As a trusted payment technology provider in Vietnam, Mastercard is pleased to join NAPAS and Payoo in promoting contactless payments nationwide. Through the campaign “Touch Now – Deal Mesmerizing”, Mastercard and its partners aim to bring secure, seamless and preferential payment experiences, bringing practical value to both cardholders and points of sale during the peak shopping season. This partnership demonstrates Mastercard’s commitment to building a digital economy for everyone, everywhere.”

Mr. Ngo Trung Linh, General Director of VietUnion, the owner of the Payoo payment platform, added: “Every year, the scale of cooperation between NAPAS, Mastercard and Payoo is constantly expanding, helping promotional programs reach more and more consumers nationwide. As an operating unit, Payoo focuses on building a unified connection infrastructure between banks, card organizations and payment acceptance networks, so that all cooperation ideas can be implemented flexibly, effectively and bring real value to the market.”

This is the third consecutive year that NAPAS, Mastercard and Payoo have joined forces to launch a nationwide incentive program aimed at stimulating shopping and promoting the growth of contactless payment transactions. At the same time, this year NAPAS, Mastercard and Payoo continue to devote themselves to the journey of "Touching and Sharing, Giving Hope" - a social security program aimed at caring for and protecting the health of Vietnamese women. The program aims to provide free cancer screening opportunities for 2,010 women in difficult circumstances, from many localities struggling to make a living in Ho Chi Minh City and Hanoi . This activity demonstrates the commitment to social responsibility of NAPAS, Mastercard and Payoo in raising public awareness of health care, spreading the spirit of companionship and sharing with disadvantaged women in society.

Attractive year-end shopping season promotions are currently being implemented for NAPAS and Mastercard cardholders when paying by contactless card at thousands of points of sale in many fields from November 2025 to the end of the first quarter of 2026. Specifically:

15% discount up to 100,000 VND for orders from 100,000 VND at AEON MALL shopping centers. Applicable on Black Friday, Christmas and 01/2026 (every Wednesday, Friday, Saturday and Sunday and 5 and 20) at AEON MALL Binh Duong, Binh Tan, Ha Dong, Hai Phong, Long Bien, Tan Phu, Hue.

15% discount up to 50,000 VND for orders from 50,000 VND when eating and shopping at Gong Cha, McDonald's, Ministop

15% discount up to 50,000 VND for orders from 100,000 VND at AEON Citimart

15% discount up to 50,000 VND for orders from 200,000 VND at TH true mart

15% discount up to 50,000 VND for orders from 60,000 VND at FamilyMart convenience store chain

15% discount up to 200,000 VND for technology orders from 200,000 VND at FPT Shop

Get 200,000 VND off when paying for orders from 1,000,000 VND when customers eat at Haidilao restaurant chain.

Source: https://congthuong.vn/napas-mastercard-va-payoo-day-manh-thanh-toan-khong-tiep-contact-433117.html