Fashion show and celebration of traditional crafts at the heritage site of Hoi An.

VHO - At 7 PM tonight, December 12th, a special fashion event celebrating 30 years of Hoi An - Yaly Couture - will take place at Song Hoai Square. The event marks the journey of collaboration between a fashion brand and traditional crafts in the heritage city of Hoi An.

Video source: Yaly Couture & Custom Tailor

The " The Legacy Collection: 30 Years of Yaly Couture," showcased on an open stage in Hoi An and created in collaboration with renowned designer Casper Bosman, will be a significant milestone in Yaly Couture's 30-year journey – celebrating craftsmanship, creativity, and the enduring spirit that elevates Vietnamese art.

The event will take place on the evening of December 12th and will be livestreamed.

This is not just a fashion event, but also a journey of reflection on three decades of connection between a brand and the land that has nurtured and inspired generations of artisans, and a dialogue between traditional values ​​and contemporary creative language.

100 couture designs, including 70 women's and 30 men's, embodying Yaly's signature standards and meticulousness, will be presented in a completely new style, particularly with an open runway structure, inviting the audience into a space where heritage is not just a backdrop but becomes part of the story.

The collection features over 100 designs, created in collaboration with South African international designer Casper Bosman.

The collection's uniqueness lies in the craftsmanship passed down through generations of artisans. From meticulously stitched seams and delicate hand embroidery techniques to precisely measured and tailored silhouettes, everything is vivid evidence of a long-standing traditional craft.

Each outfit tells a story of dedication to the craft, of pride, and of unceasing creativity.

The “The Legacy Collection: 30 Years of Yaly Couture” is a testament to the harmonious blend of past, present, and future, where each design is not just clothing but a work of art, combining the essence of Vietnamese artisans with contemporary South African design thinking, incorporating handcrafted embroidery, exquisite beadwork, and masterful tailoring techniques.

Amidst its heritage setting, fashion becomes a bridge connecting Hoi An closer to the international creative community, continuing to write the rich cultural story of this land.

Established in 1995, Yaly Couture is a pioneering Vietnamese fashion house, distinguished by its exquisite tailoring, creative thinking, and commitment to a philosophy of sustainable luxury.

For 30 years, Yaly has continuously elevated Vietnamese craftsmanship to an international level through the language of contemporary couture.

Casper Bosman is a South African couture designer renowned for his refined aesthetic, architectural cuts, and emotional depth. From wedding gowns to evening wear, his creations consistently balance sharp structure, fluidity, and timeless beauty.

All of this creates a fashion language rich in emotion, telling cultural stories through the medium of beauty.

The launch event for Yaly Couture's 30th anniversary collection, created in collaboration with international designer Casper Bosman, contributes to spreading the value of traditional craftsmanship and encourages the inheritance and revival of heritage values ​​in daily life.

Source: https://baovanhoa.vn/giai-tri/trinh-dien-thoi-trang-ton-vinh-nghe-thuat-thu-cong-tai-di-san-hoi-an-187828.html