Vietcombank launches next-generation digital bank with many features appearing for the first time.

On June 18th, Vietnam Foreign Trade Commercial Bank ( Vietcombank ) officially launched its new generation VCB Digibank digital banking service for individual customers. This is considered the biggest update since its initial launch in 2020, featuring a completely redesigned interface and user experience tailored to each segment, along with new services and features appearing for the first time on VCB Digibank. Four years after its initial launch in 2020, VCB Digibank has become familiar to many customers in Vietnam, with nearly 13 million regular customers and processing over 6 million transactions daily. To accelerate its next phase of development, Vietcombank is focusing its resources on launching the new generation VCB Digibank, with a strong emphasis on innovating the user experience and enhancing personalization.

Customer Segment-Based Interface and Experience: Inspired by a smart home, emphasizing personalization and convenience, the new generation VCB Digibank allows users easy access to familiar features with minimal touches, while also suggesting users explore and learn about attractive products and services through subtle touchpoints along their journey. Based on research into the needs and behaviors of each customer segment, the new generation VCB Digibank is a unified platform with interface and experience versions tailored to different customer segments: The Standard interface (for all customers) is modern, simple, and optimized for every operation with a "Glassmorphism" design style. The Priority interface (for Priority customers) uses a "Hollywood Glam" design language with neoclassical motifs and a "dark mode" screen, providing a luxurious and sophisticated experience.

The YouPro interface (designed for the young customer segment) draws inspiration from the "metaverse world ," featuring three-dimensional patterns, strong contrasting colors, and many unconventional elements, offering a unique experience never before seen on the market. This is a gift from Vietcombank to its young, individualistic, ambitious, and passionate customers – the YouPro Generation. The YouPro interface also marks the beginning of a series of products and services for the "YouPro Generation" that Vietcombank will launch in the near future.

Many features make their debut on VCB Digibank. Beyond just an upgraded interface and user experience, the new VCB Digibank version also includes many attractive features and utilities that customers have been waiting for: One-touch money transfer : Automatically identifies the receiving/recipient bank information and processes money transfer transactions using the most suitable and optimal method (customers no longer have to choose between transferring within/outside the Vietcombank system/24/7 fast money transfer as before). Personal finance management : Automatically records and categorizes income/expenses according to established categories and alerts when spending exceeds the budget. Income and expenditure information is simplified through intuitive and vivid charts. Group management : Create group lists, share invoices with group members, and automatically remind members of outstanding debts. Share balance change notifications via OTT messaging: Share account balance change notifications with people on the list. This is a very convenient feature for store owners and business people. Emergency customer support : Integrating a call center function into domestic money transfer transaction screens to provide timely customer support during transactions. Customers simply press the call button to contact Vietcombank's call center via a free internet connection.

How to experience the new VCB Digibank: To experience the new generation of VCB Digibank, existing customers simply need to update to the latest version of the application on the App Store and Play Store. Customers who register for VCB Digibank from June 18th onwards will automatically use the new version and can choose their preferred interface immediately after successful service activation.

Vietcombank is giving away 30.6 billion VND in gifts to new VCB Digibank subscribers. To celebrate the launch of the new generation VCB Digibank, Vietcombank is offering 50,000 VND (transfer credit) to customers who activate the service for the first time and make at least two financial transactions worth 100,000 VND each (excluding money transfers) on VCB Digibank. In addition, customers will receive hundreds of thousands of 50% discount codes for services on VCB Digibank, including VNPAY Taxi, VNSHOP Shopping, and Movie Ticket Booking. The total value of gifts for customers amounts to 30.6 billion VND.

HA AN

Source: https://vtcnews.vn/vietcombank-ra-mat-ngan-hang-so-the-he-moi-nhieu-tinh-nang-lan-dau-xuat-hien-ar876476.html