17 talented new student ambassadors join LG in spreading positive values.
From thousands of applications to overcoming rigorous challenges, 17 outstanding students were selected by LG to join the brand in spreading positive values to the community. These are the LG Student Ambassadors 2025 – the young, creative, and enthusiastic Gen Z generation.
Concluding a memorable journey, LG held an event to honor its new ambassadors in early September at the Another Saigon by LG product experience space.
In a vibrant and creative setting, the ambassadors had the opportunity to sit together and share their journeys, from the initial awkwardness of participating in the challenges to the valuable experiences they had accumulated.
The newly appointed LG Student Ambassadors for Season 2 at the awards ceremony at Another Saigon by LG (Photo: Organizing Committee).
Duc Thinh - one of the new LG ambassadors for season 2 - shared: “The moment I learned that I had become an LG Ambassador for 2025, I was both surprised and filled with gratitude for being given this special opportunity.”
My journey with LG has provided me with the opportunity to meet passionate young people, learn from experienced professionals in the industry, and broaden my perspective.
The more I worked with them, the more deeply I understood the spirit of "Life's Good" - not just a brand message, but a reminder to live positively, dare to challenge limits, and spread good energy to everyone around us.
“For me, the ambassador journey is not just a title, but an opportunity to spread the value of intelligent understanding in artificial intelligence – something I’ve always pursued in the Digital Marketing industry. This journey is a reminder for me to continue creating content that touches emotions, connecting people and technology with sincerity.”
"On the upcoming journey of LG Ambassador 2025, I want to spread the spirit that LG conveys - 'See the good. Be the good' - not only see the good things, but also become a part of those good things," expressed Hoang Huy, another new LG Ambassador.
Ms. Nguyen Nhu Anh highly appreciated the talent and had high expectations for the development potential of the student ambassadors (Photo: Organizing Committee).
Sharing her thoughts on the program's significance, Ms. Nguyen Nhu Anh, Head of the LG Campus Ambassador 2025 program, said: “Over two seasons, LG Campus Ambassador has found talented and enthusiastic ambassadors who, together with LG, spread a positive spirit to the community.”
Through these activities, LG hopes to create exciting platforms for connecting with and understanding the younger generation, as well as nurturing and cultivating talent for the future.”
The Marketing Challengers 2025 finals honor groundbreaking ideas.
Concluding the second season of LG Campus Ambassador was the final round of the Marketing Challengers 2025 competition. More than just a night to honor the best teams, the event was also an opportunity to reflect on the journey of young marketing enthusiasts over the past three months as they tackled a real-world problem centered around "Affectionate Intelligence."
This year's finale attracted over 300 in-person attendees, including 30 sponsors, and garnered over 11,000 views, nearly 3,000 impressions, and reached over 2,500 users on the livestreaming platform.
The intense competition between the teams in the final night (Photo: Organizing Committee).
With their solid knowledge base and outstanding creative thinking, the KIWI team successfully overcame more than 450 competitors from over 120 universities nationwide, winning over 30 experts on the judging panel to claim the championship title in Marketing Challengers 2025.
The runner-up prize went to the team "Het Lua Chua Lai Ban," while the joint runner-up was awarded to the two teams Robo Fruit and Cham Pion. Notably, the team "Quoc Mau Hoi Cung" became the most popular team in this year's TikTok Challenge category.
The KIWI team - champions of the Marketing Challengers 2025 competition (Photo: Organizing Committee).
More than just a competition, Marketing Challengers has become a launching pad for many young marketing enthusiasts to enter a real-world environment, where they can test their skills with challenges from businesses, engage in debates with experts, and see their ideas become practical solutions.
The success of the LG Campus Ambassador 2025 program has once again affirmed LG's long-term commitment to supporting the younger generation in Vietnam. The brand not only aims to create stronger connections with young people, especially Gen Z, but also to encourage and nurture their creativity so they can confidently break through barriers and spread positive values like the spirit of Life's Good.
Source: https://dantri.com.vn/giao-duc/lg-campus-ambassador-mua-2-noi-dai-hanh-trinh-cam-hung-va-sang-tao-20251015175132248.htm
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