According to the People's Committee of Thua Thien Hue province, in 2024, despite facing many difficulties, the province's socio -economic situation continued to improve, and tourism activities continued to flourish, maintaining a positive recovery momentum.
The total number of tourists in 2024 is estimated at approximately 4 million, meeting the plan and increasing by 26% compared to the previous year; total revenue from tourism is estimated at 8,500 billion VND, reaching 94% of the plan and increasing by 28%.
In particular, the Hue International Arts Festival Week 2024 attracted approximately 101,000 visitors, including 20% international tourists, generating 159 billion VND in tourism revenue during the week.






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