Increase the lifespan of waste with the "Turn Off the Lights, Turn On Ideas 2024" campaign.
"Reduce waste for cleanliness - Recycle waste for a greener environment" is the message of the "Turn Off the Lights, Turn On Ideas 2024" campaign, which was officially launched on March 23rd in Hanoi . The campaign aims to raise awareness among the community, especially young people, about waste sorting and recycling. ------------------------------------------- |
At the program, participants will tour the "Green City" with various booths such as: Green Library, Green Post Office , Recycling Workshop… to gain a concrete understanding of the processes of sorting and recycling, extending the life cycle of waste. |
The green park is the first destination – where players must overcome the challenge of "Ball in the right basket, trash in the right place." Each colored ball represents a type of waste. Players need to put the ball into the correct basket, representing one successful waste sorting. The game is simple and suitable for young children, helping them learn how to sort waste from an early age. |
Green Post Offices collect various types of waste such as old and damaged clothes, milk cartons, batteries, etc., for transportation to the most efficient processing facilities. |
The next stop is the Green Shopping Center. Following the principle of "one man's trash is another man's treasure," this center will offer a diverse range of recycled fashion items, acting as a bridge to connect these items with those who truly need them. This helps build sustainable shopping habits and minimize the negative environmental impact of the fast fashion industry. |
The green recycling workshop is a place to foster creativity with many activities such as: making flowers from recycled denim fabric, playing jigsaw puzzles made from recycled milk cartons, recycled plastic, etc. |
Children play jigsaw puzzles and Jenga games using recycled plastic. Plastic waste is collected, sorted, and shredded. Then, using specialized pressing machines, it is transformed into products ranging from coasters, keychains, and children's toys to colorful tabletops, wall coverings, and floor coverings. |
The tabletop is made from recycled plastic. |
Participants drew and cut out flowers from recycled denim fabric. |
The finished flowers will then be added to the vase. |
In addition, the program also features a variety of booths showcasing products such as handbags made from recycled nylon, scented candles, eco-friendly essential oils, recycled wool, and more. |
Ms. Nguyen Thi Hai Yen, founder of the Meo Tom Handmade brand of handbags made from recycled denim fabric, shared that "Turning Off the Lights, Turning On Ideas" is a great environmental program that has attracted a large number of young people. Through the experiential activities in the program, Ms. Yen hopes to send the message: Instead of throwing old products into the environment, we can recycle them, giving them a new life cycle so that they continue to be meaningful products and reach those in need. |
Ninh Tito (in the blue shirt), the owner of a YouTube channel with over 851,000 followers featuring videos about food and life, said: "Before I developed the habit of sorting trash, I always had to think, hesitate, and even felt a little lazy every time I put trash in the bin. But once I trained myself to do it, everything felt like it was pre-programmed. Plastic bags, milk cartons, organic waste… putting each type into the right bin became extremely simple. 'Make the habit of sorting trash start now because this simple action will make a huge contribution to the environment,' Ninh Tito shared." |
Representatives from the program's organizing committee stated: In previous years, the "Turn Off the Lights, Turn On Ideas" campaign focused on smaller themes such as responsible energy consumption and sustainable fashion. This year, the theme of waste is much broader, aiming to guide people in reducing waste and effectively sorting and recycling it. Each year, the program's reach grows, evidenced by interactions on media and social networks, as well as the number of people attending the event in person. Many participants later became collaborators, working alongside "Turn Off the Lights, Turn On Ideas" in subsequent years. The organizing committee hopes the program will continue to gain even more acceptance, contributing to national goals in implementing regulations on waste sorting at source, officially effective from December 31, 2024. |
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