Aston Martin DBX in Vietnam: Price and market

Aston Martin is expanding its presence beyond the automotive sector with an 18-story residential project in Daytona Beach, Florida, following a 99% pre-order rate for Aston Martin Residences Miami. This move comes as the company's automotive division reports a challenging third quarter of 2025, with deliveries down 13% to 1,641 vehicles and projected losses exceeding $139 million. In Vietnam, Aston Martin currently only officially distributes the DBX SUV, launched in November 2022, priced between VND 16.4 and VND 21.3 billion depending on the version.

Brand picture: diversifying beyond cars

The Daytona Beach project is the result of a collaboration between Aston Martin and Valor Real Estate Development, overlooking the famous beach and close to the Daytona racetrack. Stefano Saporetti, Aston Martin's Head of Brand Diversification, shared: “Real estate is a seamless extension of the brand, with our strategic vision focused on developing Aston Martin beyond the automotive world .”

Aston Martin ban can ho anh 1 — Aston Martin is selling an apartment (image 1).

Aston Martin Residences Miami, which opened last year, was a huge success, with 99% of the units reserved before opening. Financially, the company has revised its 2025 outlook twice due to weak demand in North America and Asia, and the impact of tariffs.

Design and product presence of DBX in Vietnam.

DBX is the only SUV model officially distributed by Aston Martin in Vietnam. Current data sources do not provide detailed descriptions of design languages, sizes or wheel options. The article focuses on market positioning and accurate information on selling prices.

Aston Martin ban can ho anh 2 — Aston Martin is selling an apartment (image 2).

Cabin and user experience

The source does not mention the interior configuration, materials, or amenities of the DBX in Vietnam. This information will need to be verified by the distributor when official updates are available.

Performance and driving feel

The article lacks data on engine specifications, torque, 0–100 km/h acceleration, or fuel consumption. Therefore, no assessment of the actual driving experience is provided.

Safety and driver assistance technology

Information regarding active/passive safety systems, driver assistance features such as adaptive cruise control (ACC), Stop & Go, or the DBX's NCAP rating is not mentioned in the source.

Pricing and positioning

The DBX was introduced in Vietnam in November 2022 with prices ranging from 16.4 to 21.3 billion VND depending on the version. This is a luxury SUV from a long-established brand, and is commonly found in the collections of car enthusiasts in Vietnam, according to sources.

Information	Detail
Car model	Aston Martin DBX
Market	Authorized distributor in Vietnam
Time of introduction	November 2022
Selling price	16.4–21.3 billion VND (depending on the version)

Conclusion: Brand value, unique position; technical information needs to be supplemented

- Advantages: Luxury brand with high brand recognition; DBX plays a flagship role in Vietnam; price point reinforces its position.

- Limitations: The data source does not have detailed information on design, equipment, performance and safety to make a comprehensive technical assessment.

The global context, with Q3 2025 sales down 13% to 1,641 vehicles and a projected loss of over $139 million, suggests Aston Martin is undergoing a rebalancing phase, alongside its expansion into real estate with an 18-story project in Daytona Beach. Once full technical data is available from the manufacturer/distributor, a detailed AutoCar-style review will be updated.

Source: https://baonghean.vn/aston-martin-dbx-tai-viet-nam-gia-ban-va-thi-truong-10309270.html