MoMo has just marked its third consecutive year of inclusion in the Best Brand Rankings 2023 in Vietnam, recently announced by Decision Lab, the exclusive partner in Vietnam of global research firm YouGov.
MoMo is also the only Vietnamese Fintech company to be included in this ranking, alongside long-established and familiar brands, demonstrating that the use of payment and financial platforms is increasingly becoming an essential need for domestic consumers. Along with MoMo, the Top 10 of the ranking includes brands such as Samsung, Vietnam Airlines , Shopee, Honda, Panasonic, The Gioi Dien Thoai (Mobile World), Hao Hao (Hao Hao) restaurant, Vietcombank, Kinh Do (Kinh Do), etc.
Mr. Nguyen Ba Diep, co-founder of MoMo, shared: “This ranking not only reflects MoMo's popularity in Vietnam but also affirms the widespread adoption and familiarity of payment, financial, and Fintech applications in the lives of Vietnamese people today. MoMo is proud to have been included in the Best Brands in Vietnam ranking for three consecutive years, and is even more delighted to see more and more Vietnamese brands appearing in this prestigious ranking.”
MoMo is a purely Vietnamese super app, developed entirely by Vietnamese engineers and serving Vietnamese users. MoMo's super app ecosystem caters to the diverse daily needs of over 30 million users, including shopping, entertainment, movies, transportation, dining, e-commerce, telecommunications, insurance, public services, and charitable activities. Currently, MoMo has over 50,000 business partners and 140,000 payment acceptance points across all 63 provinces and cities nationwide.
MoMo also partners with more than 70 domestic and international financial institutions, acting as a platform for these institutions to provide accessible and affordable financial services to users.
In particular, MoMo has pioneered and actively promoted the use of QR codes in payments and money transfers to advance this modern trend. Not only does it contribute to the formation of the digital economy by encouraging cashless payments, but MoMo also plays a part in promoting eGov (Digital Government) by acting as one of the official and most frequently used payment channels on the National Public Service Portal.
KIM THANH
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