On the evening of November 29th, the Ministry of Industry and Trade inaugurated Vietnam Online Friday 2024, with the theme "Proudly Vietnamese products stand shoulder to shoulder with global brands".
Online Friday 2024 took place from 0:00 on November 29th to 12:00 on December 1st, including: a 60-hour online shopping event on e-commerce platforms and digital marketplaces in Vietnam; and the Big OFF e-commerce experience festival at the Ho Guom pedestrian area and the Hanoi Children's Palace.
Notably, throughout Online Friday 2024, there will also be participation from content creators and operators on major digital platforms and e-commerce sites, aiming to introduce and promote regional specialties.
This year's event also saw the participation of over 30 provincial and city departments of industry and trade in launching 60 hours of online shopping in Vietnam at the local level. Online Friday 2024 also brought together businesses, manufacturers, logistics companies, and organizations providing digital infrastructure solutions.
During the program, the Voucher Festival, organized by brands and e-commerce platforms such as Shopee, Lazada, TikTok Shop, Sendo, etc., offers customers exciting shopping experiences, along with thousands of vouchers and promotional codes for shopping on web and app platforms.
Consumers nationwide can access the program's official website at: https://onlinefriday.vn/ To find products and attractive promotional offers.
In 2024, the National E-commerce Week and Vietnam Online Shopping Day entered its 11th year, with many innovations aimed at better meeting the needs of businesses and consumers in the era of digital transformation.
This is one of the outstanding annual activities, included in the tasks of the National E-commerce Development Program, giai đoạn 2021 - 2025.
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