On the evening of December 5 in Ho Chi Minh City, Dai Doan Ket Newspaper in collaboration with ZOA Creative, Alien Media and musician Nguyen Hai Phong organized the launch of the MV Vietnam Essence - a product of the 2025 Vietnam Essence Awards ecosystem.

The image of a boy with a magic box opens a journey to discover "pieces of Vietnamese culture"

Actress Lam Thanh Nha (right) of Red Rain appears with young artists in the MV Vietnam Quintessence
Photo: Organizing Committee
Director Kawaii Tuan Anh and musician Nguyen Hai Phong chose to open the story with the image of a boy entering a museum and finding a magical box, suddenly the door opens to a journey of discovery of "pieces of Vietnamese culture".
"I want to use the boy character to give us all the opportunity to look back, listen, see and feel the good and beautiful things in Vietnamese culture and art through the Quintessence of Vietnam ," director Kawaii Tuan Anh confided.
Next is the scene where the main actors from 3 outstanding Vietnamese films of the year step into the same frame: Kaity Nguyen of Death Battle in the Sky , Nguyen Hung, Lam Thanh Nha of Red Rain and Ho Thu Anh of Tunnels: Sun in the Dark . Different cinematic slices of war and history meet in a Vietnamese cultural space recreated in contemporary language.
Musician Nguyen Hai Phong seeks sympathy - empathy - harmony with Vietnamese culture
To create the theme song and MV for the award, musician Nguyen Hai Phong spent many months continuously choosing suitable singers, not only good at their profession but also with a spirit of attachment to Vietnamese culture. He called this "a journey to find people who are like-minded - sympathetic - in tune with Vietnamese culture".
During his time in the studio, musician Nguyen Hai Phong worked with each artist, fine-tuning every little nuance to maintain the spirit of "continuing the quintessence". The group of singers including Lam Truong, Phuong Vy, Phan Manh Quynh, Bui Lan Huong, Isaac, Huong Tram, Bui Cong Nam, Lam Bao Ngoc, GreyD, Cao Ba Hung, Nguyen Hung... harmonized their voices together, contributing to the shine of the new song.

Musician Nguyen Hai Phong devoted a lot of effort to this work.
Photo: Organizing Committee
"I feel like I see myself from many years ago. Music is so magical in bringing people together, making us more mature...", singer Lam Truong was moved.
Appearing in the MV, Ho Thu Anh said that she felt like she "had another chance to spread the Vietnamese spirit".

"I feel like I see myself from many years ago," singer Lam Truong was moved.
Photo: Organizing Committee

Singer Huong Tram is happy to be featured in a meaningful MV
Photo: Organizing Committee
After the nomination period from October 15 to November 15, the 2025 Vietnamese Essence Awards of Dai Doan Ket Newspaper will announce the official nomination list on December 12, and open an online voting portal for the public on the program's website and digital platforms.
From December 12 to January 1, 2026, audiences can vote via the website: tinhhoavietawards.vn and the TikTok platform: Tinh hoa Viet Awards.
Source: https://thanhnien.vn/lam-truong-huong-tram-isaac-hoi-tu-cung-viet-nam-tinh-hoa-185251205223545732.htm










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