Consumer concerns in the digital age
E-commerce is ushering in a new era of limitless shopping, but it is also posing huge challenges. Lack of information transparency, unclear origins and increasingly sophisticated counterfeiting are causing consumers to gradually lose confidence when shopping.
It's time for the market to need a solution that helps each product clearly demonstrate its origin, ingredients, quality certification, distribution system, and genuine points of sale.
That is also the reason why iCheck pioneered the development of the Product Passport feature - a new step in the journey of building a transparent market and protecting the rights of Vietnamese consumers.
Customers scan barcodes to check product information
Solution from iCheck: Each product has a separate profile
iCheck product passport is a comprehensive digital profile of the product, developed on the legal basis of "digital product passport" according to the Law on Product and Goods Quality No. 78/2025/QH15.
This passport collects and stores complete information about products, supply chains, legal data, certification, distribution and anti-counterfeiting. All information is integrated via Barcode, QR Code or other suitable methods, directly connected to iCheck's digital database, helping users to look up quickly using smart devices.
Mr. Vu The Tuan - CEO iCheck shared:
"iCheck has spent more than 2 years researching, testing and perfecting the Product Passport solution, with the goal of providing an effective information transparency tool, giving consumers a reliable reference channel when choosing, helping consumers easily verify products anytime, anywhere."
Rebuilding trust through transparency
What the Product Passport brings to consumers is not just information but also trust and peace of mind .
Encapsulated in a single scan, Product Passport delivers added value through:
- Legal information: circulation license, declaration documents, quality certification (ISO, GMP, HACCP, ...).
- Distribution information: dealer system, genuine points of sale, authorized distributors.
- Anti-counterfeit information: genuine - fake identification signs, anti-counterfeit electronic stamps.
Product passports help consumers regain control, as they can easily identify which products are truly eligible for circulation and which are floating products of unknown origin. With the support of technology, consumer trust is rebuilt on a foundation of transparency.
In an increasingly open and complex market, smart consumers are proactive consumers. Start the habit of scanning codes before buying , to verify information yourself, protect your rights and safety.
Download the iCheck Scan app or visit iCheck and experience Product Passport today for more peace of mind in every shopping decision!
Source: https://vtv.vn/ho-chieu-san-pham-chia-khoa-cho-minh-bach-thong-tin-va-niem-tin-mua-sam-thoi-so-hoa-100251023144152961.htm
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