According to the agreement, Vietnam Airlines and Hung Yen province will closely coordinate in promotional activities, tourism stimulus, investment promotion, trade and service products of both sides from 2026 and the following years on media and at festivals, diplomatic events, investment promotion, trade, culture, sports, tourism at home and abroad.
Vietnam Airlines will support promotion, stimulate consumption, and consider the possibility of using typical products of industry, handicrafts, craft villages, agricultural products, and unique cuisine of Hung Yen on flights and in lotus lounges at the airport.
In the aviation sector, Vietnam Airlines commits to providing preferential fares, baggage and cargo transportation for delegations of Hung Yen province when participating in promotion programs, cooperation in investment, trade, tourism, diplomacy, culture, sports, education and health.
In addition, Hung Yen province will introduce Vietnam Airlines' products and services on local media and to businesses and traders in the province; encourage the use of services provided by Vietnam Airlines and its member companies in domestic and international promotion activities; prioritize Vietnam Airlines as the official carrier in national and international events.
The two sides will also coordinate to organize cultural, sports, tourism, educational events and large-scale aviation investment and trade promotion events, contributing to promoting the image and brand of Vietnam Airlines and increasing the presence and attraction of Hung Yen on the Vietnamese tourism map.
Specifically, from 2018 to now, Vietnam Airlines has cooperated with Hung Yen province in coordinating the supply and consumption of longan on flights. Hung Yen longan specialty has become a dessert in Business Class, served on more than 70 Vietnam Airlines routes from Hanoi, Ho Chi Minh City to domestic Vietnam, Asia, Oceania and Europe during each main season. In addition, Hung Yen longan is also served at the Lotus Lounge at Noi Bai airport, giving passengers the opportunity to enjoy this delicious product.
In addition, Vietnam Airlines will continue to coordinate with local tourism businesses to develop tourism stimulus packages, while implementing digital transformation and digitization solutions to serve trade promotion and tourism development.
Mr. Dang Ngoc Hoa, Chairman of the Board of Directors of Vietnam Airlines shared: “With its strategic location in the Red River Delta, increasingly complete infrastructure system and expanded development space after the merger, Hung Yen possesses diverse and unique tourism development potential. Vietnam Airlines is committed to closely coordinating with Hung Yen province to promote destinations, attract tourists and implement practical and effective activities to bring the image of Hung Yen closer to domestic and foreign tourists”.
With this cooperation agreement, Vietnam Airlines hopes to continue to accompany the province in expanding tourism and trade promotion activities, attracting more tourists to Hung Yen and creating more momentum to enhance the province's position on the national tourism and economic map.
Source: https://nhandan.vn/vietnam-airlines-va-hung-yen-hop-tac-toan-dien-phat-trien-du-lich-dau-tu-va-thuong-mai-post928831.html
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