On June 17, 2025, at the meeting to provide comments on the draft Project "Supporting Women Entrepreneurs for the 2026-2035 period" organized by the Central Committee of the Vietnam Women's Union, many valuable contributions were heard from representatives of ministries, branches, startup experts and businesses. In particular, the speech of designer Do Trinh Hoai Nam, founder of SVF Academy, left an impression with practical proposals, close to the needs of women entrepreneurs in the fields of creativity - culture - traditional crafts.
“The participation of experts like designer Do Trinh Hoai Nam is a testament to the quality of implementation and sustainable spread of start-up models for women. We believe that the support of designers will continue to strongly inspire millions of Vietnamese women to confidently start and take control of their lives,” emphasized Vice President of the Vietnam Women's Union Tran Lan Phuong.
With the Project "Supporting Women to Start a Business in the 2026-2035 period", for the first time, specific groups of women such as: Women who lose their jobs after the age of 30, female civil servants who quit their jobs early, women who reintegrate after reform, female athletes after retirement... have been included in the scope of support. In particular, the Project also aims to support businesses and cooperatives operating in the field of vocational training for women, showing a vision of linking with the labor market.
Along with that, the Project establishes strategic targets for developing a comprehensive - flexible - multi-layered startup ecosystem, instead of just providing capital support as before. This is also the content that designer Do Trinh Hoai Nam is very fond of.
Designer Do Trinh Hoai Nam (right) and delegates attending the meeting
At the meeting, designer Do Trinh Hoai Nam made many noteworthy suggestions. Firstly, building a model of "5-root startup thinking" including: Skills - Personal brand - Marketing - Product positioning - Building a customer community; sponsoring 1,000 partial scholarships according to the model: online learning - receiving documents - self-studying locally with support from trained collaborators.
Second, link startups with cultural identity and creative industries. Design Ao Dai symbolizing specific cultures for localities, ethnic groups, and industries - making traditional uniforms for the Provincial/Municipal Women's Union. Coordinate the development of the program "Ao Dai - Local Cultural Startup", using cultural heritage as inspiration for product development and commercialization.
Third, soft skills training - marketing - personal communication. Develop a free online learning platform "Business Stories", share short 1-3 minute videos on sales thinking, product positioning and digital marketing.
At the same time, consult on designing personal communication tools (logo, slogan, product photos) for members who have completed the basic courses and wish to develop their business. Propose to establish a pilot training center in Hanoi , as a model combining: vocational training - thinking - marketing - communication for women starting a business.
Designer Do Trinh Hoai Nam speaks at the meeting
With more than two decades of involvement in vocational training, creative startups and accompanying women in many provinces and cities across the country, designer Do Trinh Hoai Nam is considered by the Vietnam Women's Union as one of the experts with a clear practical influence on the female startup community.
His initiatives are not only highly feasible, but also contribute to building a bridge between traditional cultural factors and modern business thinking - which is what the Project for the period 2026-2035 aims for. Training programs such as "5-root startup thinking", "Business stories", or the model "Ao Dai - Local cultural startup" have been successfully implemented, contributing to shaping a humane startup ecosystem, closely linked to the identity of Vietnamese women.
Meeting scene
At the meeting, the representative of the Vietnam Women's Union asked designer Do Trinh Hoai Nam to continue to accompany the Project as a professional advisor. The Union also expressed its desire to cooperate extensively with the designer in programs and projects to support women in starting businesses in the next phase.
Source: https://phunuvietnam.vn/ntk-do-trinh-hoai-nam-tiep-tuc-dong-hanh-cung-de-an-ho-tro-phu-nu-khoi-nghiep-20250618072546166.htm
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